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Global Finance Firm Improves Its Customer Loyalty Platform

The Challenge

One of the world’s largest financial services companies embarked on a multiyear transformational initiative to improve its speed of innovation, agility and time to market. The company wanted to use DevOps to build a continuous delivery solution, and selected its customer loyalty platform as a pilot.

Our Approach

Cognizant's digital banking solutions team identified critical outcomes, and then evaluated how to use service virtualization (rather than production services) for testing to improve productivity and reduce testing costs. At the same time, we established processes for continuous integration and delivery, optimizing these practices by using our proprietary continuous development platform, co-locating testing and development teams to reduce communication time and cost, and leveraging offshore teams to minimize execution costs.

In just 12 weeks, Cognizant helped the company implement new DevOps improvements in continuous integration, testing and delivery. The resulting automated development lifecycle and continuous testing environment is more productive, efficient and cost effective. In addition, the company now uses Cognizant’s proprietary testing framework for continuous software testing.

Faster Software Development Improves Quality and Reduces Costs

By implementing DevOps practices for its software delivery lifecycle, the company has dramatically improved its customer loyalty platform—increasing delivery speed, improving quality and driving down costs.

$11 million

annual savings through release automation

$33 million

annual savings through service virtualization


faster resolution of legal and regulatory changes