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We solve the automotive industry’s biggest challenges. We’re ready for yours.
A wide range of digital solutions to speed products to market.
In the design and engineering of new vehicles, we work with OEM engineering groups and Tier1 suppliers to conceptualize, design, develop and validate vehicle components and systems. Among them are application/product lifecycle management (ALM/PLM) systems, which improves development and validation processes.
We can help your business run its core processes smartly and efficiently. Among our success stories: implementing digital factory solutions to help prevent parts shortages in assembly line processes, as well as transforming legacy value streams for new product lines such as electric vehicles, while incorporating supply chain visibility and control tower.
Connected vehicles are now everywhere, and auto manufacturers are exploring new ways to utilize their data. Cognizant’s Car360 can help you establish telematics capabilities, deploy connected car cloud platforms, and recommend monetization strategies. We build connected services apps such as sharing, fleet management and conversational AI in cars.
Enhance your marketing efforts with creative content and asset management. Our global digital content factory provides scale, efficiencies, economies of cost and speed to market. And our digital asset management platform enables you to store, manage and securely access marketing collateral, giving you the flexibility and security for a large and distributed user base.
We help OEMs and dealers provide a personalized sales and service experience to their customers. Among our solutions: a digital marketing platform that automates and streamlines vehicle sales management and improves the customer experience. Our campaign management and analytics solutions help determine where consumers are in the buying journey and generate targeted offers to convert the sale.
We help automate and run automakers’ business operations, including finance & accounting, customer care and logistics management functions. With solutions such as Digital Finance as a Service and Risk Analytics, we help you reduce overhead cost while remaining compliant. Our global footprint enables us to provide multi-lingual support services 24/7.
Our expertise helps electric vehicle (EV) and battery manufacturers accelerate product development and launch. We also help utilities and charging station providers create backend systems to manage volatility in EV demand.
In a shift accelerated by the pandemic, the automotive industry has made some progress in digitizing many steps in the sales process and even in the vehicle service experience, but gaps remain. Going forward, the onus is on OEMs to close these gaps and make lasting improvements in the overall customer journey.LEARN MORE
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Let's talk about how digital can work for your business.