Effectv makes ad campaigns easy for small businesses
Discover how Comcast’s advertising sales division launched the industry’s first media buying platform for small businesses in just four months.
Optimize and monetize the networks your customers depend on.
COVID-19 has brought new opportunities into sharp focus for cable and telecom companies. As we work, learn and play remotely, reliable connectivity makes digital life not just possible but better. Our teams help communications companies thrive with software solutions, engineering and business-to-vertical capabilities that speed product time to market.
PROOF POINTS
Mobile channel sparks 150% growth in use
Learn how a major telco gained an all-digital front end by partnering with our team on an innovative outcome-based contract.
“Cognizant Contino continuously recommended small changes that the team could adopt ‘yesterday’. They took our suggestion to have Bell Media team members lead the weekly demos, which was a great success. I could sense that there was buy-in to the idea and understanding of how to apply the new practices.”
- Eloi Minka, Director, Content Ingest & Delivery, Bell Media
“Cognizant Contino paired with members of our technical team to tackle specific problems in our environment and deliver solutions together. They were focused on our needs from day one, rather than one-size-fits-all advice. Cognizant Contino was able to make impactful progress in a very short time.”
- Sunny Choe, Director Digital PMO & Product Delivery, Bell Media
Cognizant works with the top providers, helping cable and satellite companies accelerate digital innovation and growth. We apply our industry expertise and precision insights to deliver seamless, personalized omnichannel experiences that create preference and drive growth. Our extensive capabilities in direct-to-consumer services enhance efficiency and optimize revenue potential.
Transform to meet demand
The pressure to meet demand for network services has never been greater. Intelligent, software-driven networks are the key to operating more cost effectively while powering new revenue models for growth. We help carriers transform into multi-service providers through management consulting, digital integration and personalized business services.
Create definitive experiences
Consumers expect access to high-speed connectivity anytime. As 5G rolls out, it’s driving the advent of broadband everywhere and creating demand for new forms of services—in the home and on the go. Our teams partner with wireless carriers to deliver on consumer expectations in digital technology planning, networks and testing as well as improved billing and order fulfillment.
How to speed and improve quote-to-cash in communication services
In a world accustomed to immediate turnaround, a lengthy quote-to-cash process is costing communication service providers opportunities—and revenue. We offer tips on implementing a genuine overhaul for the digital age.
Amid a landscape significantly reshaped by the pandemic, European telecommunications companies are prioritizing AI to make more data-informed decisions.
Communication service providers can harness the vast amounts of Internet of Things (IoT) data generated by clients across industries and convert this insight into highly verticalized solutions.
Agility in a remote environment: Adapting collaborative processes
Today’s emphasis on remote work puts Agile newcomers in a high-pressure, learn-as-you-go environment. We recommend steps for making the development methodology work in a virtual world.
Operate with agility in an unpredictable marketplace
Cognizant Marketing Operations helps your communications company identify cost-effective approaches for delivering relevant experiences with speed, scale and repeatability.
Enter new vertical markets quickly with Cognizant Digital Services Marketplace, the only integrated platform that orchestrates connectivity, partners and B2B customers.
