Retailers appear ready to open their minds and their pocketbooks to blockchain technology. Our study of 321 industry leaders reveals that many believe blockchain’s shared infrastructure and distributed ledger technology will eventually deliver a wide array of business benefits, from operational cost savings and improved data management, through advanced process automation and enhanced transparency.
Yet, many retailers are proceeding cautiously, and as a result may not be seeing blockchain’s full potential. For example, reduced fraud and counterfeiting, presumably major headaches for the industry, were low on retailer’s list of expected benefits.
The infographic below presents key insights gleaned from retailers located throughout Europe and North America. Importantly, it details six steps retailers can take today to begin extracting business value from blockchain.
For a more detailed analysis of our study findings, please read our white paper, “Retail: Opening the Doors to Blockchain.”