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Please visit the COVID-19 response page for resources and advice on managing through the crisis today and beyond.
APPETITE FOR INNOVATION
Adapt to changing dynamics
Brewing a novel beverage experience for millennials
A multinational beverage company builds a stronger connection with millennial consumers, boosting sales.
LEARN MORELeading food and beverage companies adapt to change with digital.
With Cognizant, you have a partner that understands the unique challenges in the food and beverage sector, and applies fresh thinking to solve them. We’re focused on what matters most to you—constant product innovation and connecting with the customer—and our offerings help you keep costs in check.
THOUGHT LEADERSHIP
Latest thinking
Online impulse buys: The newest item on the grocery industry’s list
Consumers like the convenience of online food shopping but miss the discovery of new items. Integrated intelligent search lets retailers add spontaneity to the experience.
The future of retail & consumer goods
The consumer goods industry has long embraced innovation, but companies have focused mainly on product innovation. Now, they’re starting to digitize the entire manufacturing value chain.
Finding your brand’s new voice to win the customer of the future
Building off advances in smart speakers and emerging voice assistants, we present recommendations and a maturity model to help businesses be heard in today’s noisy digital marketplace.
COVID-19 learnings for consumer goods: Supply chain efficiency vs. resilience
The coronavirus pandemic showed that organizations need a holistic supply chain strategy built on a flexible and robust digital foundation.
Designing better software-driven experiences for consumer goods
The COVID-19 pandemic has shown the need for modern software engineering approaches. We offer six recommendations on ways CPG companies can transform into software-centric businesses.
An appetite for AI: How the food industry can use emerging technologies to thrive
As AI, IoT and related technologies change our approach to food, we examine trends on both the consumer and supplier side, while offering tips to forward-looking businesses.
TAKE THE FIRST STEP
Serving customers by looking forward as well as back is a big promise, but the power of today’s new digital capabilities is vast and growing.
Let's talk about how digital can work for your business.
