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APPETITE FOR INNOVATION

Adapt to changing dynamics

Adapt to changing dynamics

Brewing a novel beverage experience for millennials

A multinational beverage company builds a stronger connection with millennial consumers, boosting sales.

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Leading food and beverage companies adapt to change with digital.

With Cognizant, you have a partner that understands the unique challenges in the food and beverage sector, and applies fresh thinking to solve them. We’re focused on what matters most to you—constant product innovation and connecting with the customer—and our offerings help you keep costs in check.

SHOWCASE

Featured work

TRAVEL & HOSPITALITY

Cognizant BigDecisions® unlocks fast food insights
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RETAIL

Omnichannel strategy elevates sales and productivity at beverage company
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RETAIL

Mobile and offline audit assessment solution for global retail giant
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THOUGHT LEADERSHIP

Latest thinking

Online impulse buys: The newest item on the grocery industry’s list

Consumers like the convenience of online food shopping but miss the discovery of new items. Integrated intelligent search lets retailers add spontaneity to the experience.

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The future of retail & consumer goods

The consumer goods industry has long embraced innovation, but companies have focused mainly on product innovation. Now, they’re starting to digitize the entire manufacturing value chain.

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Finding your brand’s new voice to win the customer of the future

Building off advances in smart speakers and emerging voice assistants, we present recommendations and a maturity model to help businesses be heard in today’s noisy digital marketplace.

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'How' an experience is delivered 'is' the experience

Customer experience isn’t delivered in a vacuum—it requires a multilayered ecosystem that reliably and repeatably delivers on the brand promise.

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Designing better software-driven experiences for consumer goods

The COVID-19 pandemic has shown the need for modern software engineering approaches. We offer six recommendations on ways CPG companies can transform into software-centric businesses.

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Take the first step

Serving customers by looking forward as well as back is a big promise, but the power of today’s new digital capabilities is vast and growing.

Let’s talk about how digital can work for your business.
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