Artificial intelligence (AI) is taking over the mechanical tasks performed by humans over the centuries. For humans, this means there’s new — infinitely more valuable — work on the horizon: human work.
The Fourth Industrial Revolution relies on human capability more than ever, including empathy, complex problem-solving, creativity and, of course, innovative thinking. Because work is changing, the way people work also needs to change. This means investing in a better and deeper understanding of employee needs, wants and desires, and, importantly, devising new work structures based on the resulting intelligence about your workforce. While it’s been an under-utilized asset thus far, employee data will be the key to finding and retaining top talent; fostering productivity, performance and well-being; and driving agile, flexible attitudes toward human-to-human and human-to-machine collaboration that unlocks innovation. However, as with any scenario where personal data is used, privacy needs to be accorded a high degree of importance.