Content-intensive industries such as publishing, information services, insurance, legal and healthcare face some tough challenges. In addition to outdated technology and organizational silos, they are also undergoing business and operating model changes that lead to increased work volumes, higher fees and more content to manage. The number of channels through which information is delivered also complicates where and how information must be tailored to fit each and every delivery touchpoint. And lastly, the availability of free content online has impacted the number of consumers willing to pay for it.
These issues can create difficult challenges for consumers. Increased information management costs can lead to higher subscription fees, and large volumes of uncategorized data can result in an exorbitant amount of time and effort required to identify relevant information.
Developing an Information Management Platform
An integrated and comprehensive information management platform can address these challenges by offering capabilities across the value chain, from information ingestion, to enrichment, to delivery.