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The Real Reality of Augmented Reality

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The Real Reality of Augmented Reality

Augmented reality promises to make all the world — including work — a stage for immersive experiences. But sometimes,...

Augmented reality promises to make all the world — including work — a stage for immersive experiences. But sometimes, it can feel like the world is divided into “believers” and “non-believers”.

This video provides our point-of-view on the REAL reality of augmented reality, and how will it affect the future of work. In short, AR is happening fast, it’s happening now, and timing is everything.

All businesses need to understand AR — fast. Like the advent of the smartphone over a decade ago, it requires us to think differently, because, with AR, the journey is the process.


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