Get ready for a future of chatbot services, expanded loyalty ecosystems and tech-driven guest experiences—along with new competition from nontraditional contenders.
At Cognizant, our years of global experience supporting leading companies give us a unique digital perspective about what’s best for your business.
A quick serve restaurant (QSR) chain needed a mobile app that allows its customers to order food online. To keep pace with the needs and wants of its customers, a major QSR chain has committed to developing its digital, omnichannel capabilities. The business wanted to design and implement a mobile food-ordering app and a strategy for innovation and growth in the digital space. The company needed a partner to play a key role in helping to develop those capabilities and build a platform that would enable opportunities for the digital future.
The company selected Cognizant for our strength in mobile solutions, and because we could offer a digital customer strategy that would serve the company’s immediate needs and set it up for long-term success. In developing a mobile application for the company, we started with a digital vision that could be implemented in phases, over time. We conducted workshops and interviews to refine a vision of a “dream app” for the company. Then, we designed the app using an iterative, agile approach in which we built and tested the technology in rapid cycles so we could demonstrate it to the client team, get feedback, and make adjustments at several points during development and testing.
Now the company can capture valuable data that will help it fully understand its customers’ purchasing patterns and preferences. That, in turn, is enabling the company to develop key performance indicators to measure the app’s effectiveness in meeting company goals, while also gathering valuable feedback from customers on how the app can be improved.
followed by a company-wide rollout
increase in average check size
app will support multiple digital channels
Transform real estate services and deliver real value to your customers with our innovative solutions and deep industry expertise.
Strengthen your brand and engage your guests in new ways by working with a leader in the restaurants and food service industry.
Our team has years of experience with Global Distribution System (GDS) platforms as well as Retail and Online Travel companies.
Digital renewal provides the travel and retail sectors with a unique ability to collaborate to build more personal and immersive experiences that enhance loyalty at reduced cost..VIEW PDF
Trust Cognizant to deliver consulting and solutions tailored to the business and technology challenges all travel and hospitality companies face.
With customers enjoying an abundance of choices and business pressures intensifying on measures like same-store sales, stores need to resolve POS and back-of-house support issues fast so they can focus their time on helping customers and generating revenue. Our Store Support and Service Desk CoE supports stores and franchises in their technology and business needs in an effective and measurable manner to provide a seamless customer experience.
Our customizable technology platform provides an omnichannel, seamless e-commerce experience that integrates orders with every aspect of your enterprise—from the restaurant POS to the kitchen management system to the enterprise systems that track sales and transactions. OrderServ can support you in building strong loyalty programs with targeted offers and rewards, by leveraging advanced analytics tools.LEARN MORE
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