carrot carrot carrot Change Centers x cognizanti collaborators create-folder Data Science Decisive Infrastructure download download edit Email exit Facebook files folders future-of-work global sourcing industry info infographic linkedin location Mass Empowerment Mobile First our-latest-thinking pdf question-mark icon_rss save-article search-article search-folders settings icon_share smart-search Smart Sourcing icon_star Twitter Value Webs Virtual Capital workplace Artboard 1

No Results.

Did you mean...

Or try searching another term.

Virtual Reality

What is virtual reality?

Virtual reality uses digital technologies that blend the cyber world of data with the physical world, enabling users to interact with and react to a non-physical “reality.” Virtual reality technology can range from a computer screen showing how a product would look in a customer’s home to head-mounted displays that provide an immersive virtual experience. 

What are the business benefits of virtual reality?

Virtual reality can drive retail traffic and sales by providing a more exciting, informative and personalized experience. It can reduce the time and cost of repairs and increase the productivity and quality of repair personnel through more realistic and effective training. It can also provide a platform for new revenue-generating services, such as location-based advertising or the sale of supplemental products and services in a virtual environment.

Virtual reality Featured Content
Building the Business Case for Augmented Reality
Disrupting Reality: Taking Virtual & Augmented Reality to the Enterprise
Augmenting the Reality of Everything

Back to

Glossary
INDUSTRIES
SERVICES
COGNIZANT CONSULTING
LATEST THINKING
ABOUT COGNIZANT
GLOSSARY
INFORMATION FOR SUPPLIERS