Pharmaceuticals & Biotech
Pharmaceuticals & Biotech
Changes in the pharmaceuticals and biotech industries demand new thinking by those looking to rationalize costs, enhance operational efficiency and improve business agility.
We work with industry leaders to improve product development and manufacturing processes across key operational functions.
Cognizant offers a broad array of consulting and solutions for Life Sciences, Global Pharmaceutical and Biotech companies.
Combining strategy and creative with analytics and technology to craft meaningful multichannel experiences in Life Sciences.
Cognizant offers solutions specific to the challenges of Life Sciences companies. Browse the pages below to learn more.
The New CIO Mandate in Life Sciences
To lead digital transformation, CIOs at pharmaceutical and medical device companies need to adopt new workstyles and mindsets, including C-level relationship-building and the ability to both catalyze innovation and find the talent to execute on it.
In-Product Marketing: A Game-Changer for Customer-Minded Companies
In-product marketing programs are delivered directly to a customer's device or software application. Using an in-product marketing framework, software providers and players in several other industries can leverage the intrinsic value of products and customers, deepen their insights, and increase customer conversion and retention.
Identifying & Overcoming Gaps in the Specialty-Pharmacy Ecosystem
Specialty drug expenditures in the U.S. are rising dramatically, compelling manufacturers to accelerate the turnaround time from patient enrollment to drug disbursement. Using data analytics tools, these companies can track patients throughout their treatment and ensure continuous patient therapy.
Prescriptions for Healthcare's Digital CIOs
Healthcare CIOs are poised to expand their influence amid a perfect storm of regulatory and market forces that require a digital response. Our latest research reveals the new work styles and mindsets CIOs should adopt to prepare for this important organizational role.
How the Internet of Things Is Transforming Medical Devices
The Internet of Things (IoT) should be a central focus for medical device companies, as IoT dramatically expands and enhances the field for the entire stakeholder ecosystem. We offer a roadmap for medical devices companies seeking a wise and effective path forward with IoT.
Pegging Brand Performance Measures to the Metrics that Really Matter
To help enable pharmaceuticals companies to accurately evaluate brands, we offer a framework for determining the most relevant key performance indicators (KPIs) that take into account drug lifecycles, brand stage, geography, primary vs. secondary care and stakeholders.
Capitalizing on the ICD-10 Coding System: What Healthcare Organizations Need to Know
Having transitioned successfully to the ICD-10 coding system, healthcare organizations must now look beyond simply achieving compliance, and employ the system to identify and eliminate financial divergence, reduce revenue leaks, improve quality ratings, and drive competitive advantage.
Cognitive Integration: How Canonical Models and Controlled Vocabulary Enable Smarter and Faster Systems Interoperability
For pharmaceuticals companies dealing with multiple partners' systems, employing a canonical model for data communications facilitates point-to-point integration, and applying a controlled vocabulary (CV) in such models alleviates semantical ambiguity and facilitates cognitive and systems integration. We demonstrate how this works with a pharma business scenario involving Contract Research Organizations (CROs).
Being Digital: How and Why CIOs Are Reinventing Themselves for a New Age
To get from 'doing digital' to 'being digital,' CIOs need to enable their organizations to deliver IT services that drive innovation, our latest research reveals.
Life Sciences: Leveraging Customer Data for Commercial Success
As the healthcare buying process becomes increasingly complex, master data management solutions focused on customer relationships are critical for life sciences companies to excel.
A large pharmaceutical company with over 6,000 employees wanted to simplify the customer management information that was distributed in multiple systems across its sales and marketing organization. Cognizant designed, developed and implemented a system that consolidated all the information to a single point data source for other sales and marketing systems, including the CRM system.
The new system was developed using Web-based technology utilizing a combination of J2EE and EAI technology (TIBCO).
With major R&D sites in Sweden, the U.K. and the U.S., a global pharmaceutical client turned to Cognizant to provide IT delivery support for its research scientist community. Cognizant delivered a combination of onsite and remote infrastructure management (RIM) support, increasing coverage and driving higher levels of user satisfaction.
Our team also employed Lean and Six Sigma methodologies to drive continuous improvement in process areas throughout the research labs.DOWNLOAD PDF
To comply with The Physician Payment Sunshine Act, a large pharmaceutical client faced the difficult task of integrating disparate data tracking methods used to capture physician payments. The client needed Cognizant’s support to re-engineer the client’s processes, as payment information was not being captured to the level of detail required for reporting purposes.
Cognizant leveraged the Pega BPM suite to implement core compliance capabilities. The new system standardized business processes, integrated disparate systems and captured details needed for transparency of reporting.DOWNLOAD PDF
A major biopharmaceutical company’s global safety organization wanted to close its cases within one business day, regardless of the time or locale of origination. This would have required expensive new call centers, case processors and medical reviewers around the globe.
Rather than setting up new facilities and hiring people, the firm turned to Cognizant for an outcome-based service delivery model. Today cases are processed around the clock, around the world, with virtual teams of globally based experts and operational teams sharing data.DOWNLOAD PDF