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Digital Asset Management Helps Credit Card Holders Get Back to Spending

The Challenge

Losing a credit card sends most people into a panic as they wait for the replacement to arrive. The creation and production of that replacement card, as well as other customer assets, require specialty services that incorporate a card company’s unique branding and collateral.

A leading provider of banking services needed help finding a secure and compliant solution for managing the thousands of printed and electronic assets it delivers to clients. Previously, the company managed everything manually on a shared server, which greatly limited its options. The company asked Cognizant for help overhauling this process, while adhering to strict regulatory guidelines.

Our Approach

We worked with the company to understand existing workflows for creating and managing content, then automated and optimized those workflows through customized deployment of the Cognizant assetSERV digital asset management solution.

We configured unusually complex workflows to enable accurate routing and ensured that each of the company’s client assets had proper security to prevent outside access. Finally, we analyzed the company’s internal architecture and configured assetSERV to ensure everything from server authentication to network segmentation was optimized to maximize both performance and security.

Automated Workflow Gets Replacement Cards into Wallets Faster

The automation of manual processes today makes delivery faster, more accurate and more profitable for companies like this services provider. Our partnership and the assetSERV solution has reduced the company’s cycle time for producing deliverables and allows the team to produce more assets using the same head count.


reduction in work effort per deliverable


increase in efficiency


risk of errors, cost and employee time