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Discover industry-specific solutions and expertise.
Solve your toughest A&D challenges with Belcan.
Ignite peak performance and efficiency in your business.
Reimagine your manufacturing competitive advantage.
Accelerate growth with customer-focused solutions.
Our data and AI solutions align with your business outcomes and create impactful results.
Personalize learning experiences with education tech and IT solutions—and make learners feel valued.
Create strategies for product, service and process innovation that deliver new growth.
Meet customer demands for a digital, personalized online insurance experience—while reducing risk.
Digitally transform to empower a more intelligent, agile and high-performing enterprise.
Make business decisions based on real-time contextual data with our digital solutions.
Stay ahead of the competition with the latest tech like IoT, machine learning and blockchain.
Deep industry expertise to propel your business into the future.
Explore Belcan’s flexible, custom-tailored solutions.
Put AI to work and turn opportunity into value.
Accelerate time to value for industrial edge AI.
Maintain high integrity across the AI lifecycle.
Realize the next frontier of enterprise performance.
Enhance operations, boost efficiency, remove technical debt and modernize apps for the future.
Operate with insight and speed—using AI-powered processes that supercharge performance.
Turn big visions into practical realities with expertise that takes you further.
Boost operational efficiency, optimize costs and speed product development.
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Sense change, optimize operations and mitigate risk with data-driven insights at quantum speed.
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AI insights to inspire enterprise transformation.
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Bridge the gap between strong AI leadership and business readiness.
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Explore the top focus areas that are important to Cognizant and our clients.
Dive into our forward-thinking research and uncover new tech and industry trends.
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The Northern European newsletters deliver quarterly industry insights to help your business adapt, evolve, and respond—as if on intuition
Written by Cognizant Benelux
1 October, 2024
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5 mins
Generative AI (gen AI) is revolutionizing various sectors, from life sciences to banking, manufacturing, and retail. This transformative technology, much like electricity in its early days, is reshaping how industries operate, innovate, and deliver value.
Generative AI is more than just a technological advancement; it is a catalyst for change across multiple industries. From accelerating drug discovery in life sciences to enhancing customer experiences in banking, driving productivity in manufacturing, and transforming retail operations, GenAI is paving the way for a smarter, more efficient future.
In the life sciences sector, GenAI is a game-changer. It accelerates drug development, enabling researchers to bring life-saving drugs to market faster. By analyzing vast datasets, GenAI identifies potential drug candidates and predicts their efficacy, significantly reducing the time and cost associated with traditional drug discovery methods. Moreover, GenAI enhances personalized healthcare by tailoring treatments to individual patients based on their genetic makeup and medical history, leading to more effective and targeted therapies.
Visit our life sciences hub to watch our latest GenAI Use Case video presented by our Life Sciences, DX and AI experts.
The banking industry is leveraging GenAI to redefine customer experiences and operational efficiency. GenAI enables banks to offer highly personalized services by analyzing customer data and predicting their needs. This technology also streamlines operations by automating routine tasks, such as fraud detection and risk assessment, thereby reducing costs and improving accuracy. As a result, banks can provide faster, more reliable services while maintaining a competitive edge in a rapidly evolving market.
Visit our banking hub to watch our latest GenAI Use Case video presented by our Banking, DX and AI experts.
In manufacturing, GenAI is driving productivity and innovation. By analyzing large volumes of data in real-time, GenAI provides manufacturers with contextual insights that help optimize production processes. This technology can evaluate designs quickly, identify inefficiencies, and suggest improvements, leading to higher quality products and reduced costs. Additionally, GenAI enhances supply chain management by predicting demand, identifying potential disruptions, and suggesting proactive measures to mitigate risks.
Visit our manufacturing hub to watch our latest GenAI Use Case video presented by our Manufacturing, DX and AI experts.
The retail sector is experiencing a transformation with the adoption of GenAI. This technology enables retailers to create more personalized shopping experiences by analyzing customer preferences and behavior. GenAI-powered chatbots and virtual assistants provide real-time assistance, helping customers find products and make purchasing decisions. Furthermore, GenAI optimizes inventory management by predicting trends and demand, ensuring that retailers can meet customer needs efficiently. This leads to improved customer satisfaction and increased sales.
Visit our retail hub to watch our latest GenAI Use Case video presented by our Retail, DX and AI experts.
The impact of GenAI is reminiscent of the transformative power of electricity. Just as electricity revolutionized industries and daily life, GenAI is opening new frontiers in machine interaction and creativity. This technology is not only enhancing existing processes but also enabling entirely new ways of thinking and working. By automating complex tasks and providing deep insights, GenAI is empowering industries to achieve unprecedented levels of efficiency and innovation.
For more information on our services and to discover how Cognizant can help solve some of the industry’s greatest challenges, visit our Generative AI hub.