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Raising the Competitive Bar
REDEFINE THE SHOPPER EXPERIENCE WITH DIGITAL
Whether it's exceeding expectations, earning customer loyalty or rewiring the supply chain, retailers can benefit by adopting a fresh digital perspective.
The pace of change across the retail landscape is accelerating like never before. And it shows no signs of slowing down.
According to a recent Cognizant research, retailers with exceptionally strong revenue growth already derive a higher percentage of their sales from digital channels. The race to digital transformation is on, and there is no time for delay.
Retail’s Next Frontier
There’s plenty of room in the digital economy for traditional retailers, if they shift focus from products to experiences, blending physical and digital to offer personalized shopping experiences.
VIEW PDFFEATURED WORK
RETAILSEGMENTS WE SERVE
CONSUMER GOODS
Launch new ways to enhance the customer experience, elevate your brands and grow market share.
DEPARTMENT STORES
Maximize customer service and profits and meet changing demands amid increased competition and complex supply chains.
DISCOUNT STORES
Optimize merchandising, increase supply chain efficiency and generate product mix forecasts for better retention.
GROCERS
Adjust prices, fine-tune inventory planning and deploy next generation Point of Sale (POS) systems to enhance the customer experience.
SPECIALTY RETAILERS
Embrace the future of shopping by delivering concepts and solutions for in-store selling through social networks.
How Digital Thinking Separates Retail’s Leaders from Laggards
Our research reveals a surprisingly wide gap in how digital leaders and laggards perceive the digital future and are approaching these changes.
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Cognizant's Retail practice helps retailers turn today's pain points into new business opportunities.
SOLUTION SPOTLIGHT
Adaptive Spaces
Transform the way customers interact with your business spaces—and turn your physical space into a differentiator, not a drag on your resources.
See solutions tailored to this industry.
LATEST THINKING
Distributed ledger technology solutions enable fashion brands...
By increasing the metadata transparency, retailers can help...
Enabled by emergent digital tools and systems, the travel and...
By artfully applying technological advances in workforce...
As supply chain managers work to digitize their operations...
Here’s how businesses across industries are realizing new...
How 14 companies across industries are demonstrating the...
The key is digitally retooling the store experience to deliver...
Retailers increasingly recognize blockchain’s transformative...
With consumer packaged goods increasingly moving to digital...
Retailers that emerge successfully from the shock waves...
News
In Another Decade, Virtual And Augmented Reality Could Be Shaping Consumer Retail Trends
Retail Disruption Will Continue as Customers Seek Superior Experiences Combined with Convenience and Speed
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