We help department stores maximize customer service and profits and meet changing demands amid increased competition and complex supply chains.
We help optimize merchandising, increase supply chain efficiencies, generate product mix forecasts for better retention.
We help optimize prices, fine tune inventory planning, and deploy next generation POS systems to enhance the customer experience.
We help specialty retailers embrace the future of shopping by delivering concepts and solutions for in-store selling through social networks.
Leading analyst firm, Forrester, listed Cognizant as a leader in program management, Agile development and the omnichannel fulfillment strategy in its recent Forrester Wave: B2C Global Commerce Services provider study.
Cognizant's Retail practice helps retailers turn today's pain points into new business opportunities.
Rely on our experience to help you adopt the omnichannel capabilities that are right for your brand.
See solutions tailored to this industry.
Disrupting Reality: Taking Virtual & Augmented Reality to the Enterprise
The impact of virtual and augmented reality platforms and applications will be profound for enterprises across industries, allowing companies to transform processes and improve how employees work, communicate and collaborate. All within a real-time, "real-life" environment that reduces the need for physical premises and presence.
The Digital Retail Theater: Shopping's Future
Artfully deploying advanced technologies such as virtual reality, augmented reality, 3-D modeling, and digital avatars, our envisioned digital retail theater (DRT) offers huge benefits to both retailers and consumers. The digitally enhanced shopping experience is rapidly gaining momentum among both online and physical retailers.
The Business Value of Trust
Consumer trust has become the new battleground for digital success. To win, organizations need to master the fundamentals of data ethics, manage the "give-to-get" ratio and solve the customer trust equation, our recent research reveals.
Being Digital: How and Why CIOs Are Reinventing Themselves for a New Age
To get from 'doing digital' to 'being digital,' CIOs need to enable their organizations to deliver IT services that drive innovation, our latest research reveals.
Digital Process Acupuncture: How Small Changes Can Heal Business, and Spark Big Results
Our latest research reveals that by applying digital remedies to precisely targeted process areas, organizations can relieve operational stress and generate improvements, yielding outsized results that ripple across the process value chain.
Cutting Through Chaos in the Age of Mobile Me
Advancements in mobile technologies are impacting nearly every aspect of the retail industry. As our research confirms, retailers can no longer treat individuals and market segments as one homogenous entity. Winning in mobile commerce will depend on companies' ability to capture and analyze optimum, real‑time data from digital, physical and personal sources and deliver highly personalized, contextually relevant experiences to today's "markets of one".
Secure Payments: How Card Issuers and Merchants Can Stay Ahead of Fraudsters
Our latest research reveals that merchants and card issuers should take a layered approach to mitigating risk, by working with consumers to improve fraud detection and prevention.
Data Management in the Footwear Industry
By centralizing and integrating product information management with ERP and shop floor execution systems, footwear companies can more effectively deliver a consistent customer experience across channels and accelerate time to market.
The ‘Retailification’ of the Car Rental Industry
Rental cars are on the verge of becoming commodities. To overcome this issue, car rental companies can look to the best practices of the retail industry and use their own channels to offer customers a value‑rich, rewarding and consistent experience at every touch point, supported by a "mobile first" omni‑channel strategy.
Harnessing Social and Mobile to Court the Digital Consumer
Our recent research shows the myriad ways that digital consumers are increasingly incorporating social and mobile technologies into their shopping and buying experiences.
Our 100-member team on this project completely overhauled the client's value chain. The new system components included new enterprise information management software, supply chain changes, future state ordering, receiving process consolation and a new EIS (executive information management system).
Our team performed end-to-end testing of a new application from Raymark, a Cognizant partner and leading global provider of integrated retail software solutions. Upon successful test completion, the application was rolled out to our client’s U.S. stores.
We partnered with store management to create a merchandising enhancement “factory” that helped implement critical business changes, optimize resource load and standardize quick product-turnarounds. Our team’s services included testing, assessment, implementation and rollout.