Financial Services

Digitally Born Spirit Propels KeyBank’s Adaptability

Accelerating a shift to automation and an open banking culture are among the steps taken by this regional bank to deliver new and unwavering capabilities for clients through and beyond the pandemic.

By Amy Brady, CIO, KeyBank

Financial Services

Digitally Born Spirit Propels KeyBank’s Adaptability

Accelerating a shift to automation and an open banking culture are among the steps taken by this regional bank to deliver new and unwavering capabilities for clients through and beyond the pandemic.

By Amy Brady, CIO, KeyBank

The world is undergoing what is, arguably, the most significant, fastest, life- and business-altering cultural change it has seen in more than a century. I know we’re not alone in saying that our company is rapidly adjusting its former business models to adapt to the shifting market and lifestyle dynamics brought on by the coronavirus pandemic. Banking has been in the midst of a digital transformation for years, largely driven by evolving customer expectations that have been forever changed by large tech companies like Facebook, Amazon, Apple, Netflix and Google. The past year’s events have only accelerated the need for change.

KeyBank is not just a financial services company — we also view ourselves as a technology company with a culture of digital innovation. We must be technology-focused in order to best support customers and communities, especially in these times of uncertainty and fast-evolving industry dynamics. We need to deliver the convenience of digital while still demonstrating that we know our clients and understand their requirements.

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