Cognizant Business Consulting
Helping organizations engage people and uncover insight from data to shape the products, services and experiences they offer
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  • Working to reshape business models, modernize products and enhance customer experiences to drive growth.
  • Reinventing and managing your most essential business processes with new ways of working.
  • Simplifying, modernizing and securing the IT infrastructure and applications that are the backbone of your business.
Cognizant Business Consulting
Helping organizations engage people and uncover insight from data to shape the products, services and experiences they offer
Learn More

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Focus on gaming and customers—let Cognizant take you to the next level by making your business and IT processes more efficient and effective.

Today’s gaming industry is complex and customers expect higher levels of personalization, interaction and engagement with their games—but also with developers and publishers. With Cognizant, your gaming organization moves to the next level. Our business and technology expertise can help you thrive as a product-focused, consumer-driven company. Our teams have the breadth and depth to help you evaluate online and offline opportunities, explore new monetization models and thrive in today’s gaming marketplace.

CAPABILITIES

Growth Planning

Position your company to develop products that increase revenue, customer loyalty and market share given changing technology and consumer demands.

Organizational Transformation

Improve the structure of your development and business teams to promote greater efficiency and success in the gaming marketplace. We help you build effective teams with our services, including: 

  • Talent acquisition & management
  • Resource planning
  • Human capital benchmarking
  • Performance management

Customer Management

Connect with consumers and create new business value with customer-facing capabilities such as CRM and sales-order and customer-service systems. We offer a broad portfolio of services and solutions that includes:

  • Social sentiment
  • Customer support and services improvement
  • Marketing automation
  • Enterprise data management

IT Infrastructure

Future-proof your infrastructure by putting into place technology to allow your teams to function and collaborate efficiently. Our portfolio of IT services and solutions includes:

  • Cloud enablement
  • IT Infrastructure services
  • Mobility
  • Connected enterprise

Click here for more information.        

Testing

Forecast and test to avoid failed launches, avoidable bugs and mismatched expectations that have plagued the industry recently. This also increases QA and speeds your products’ time to market. Click here for more information.

Analytics

Zero in on the business decisions that lead to deeper and more profitable customer relationships, whether it’s through analytical models, systems integration or Big Data analytics and strategic consulting. Our portfolio of analytics services and solutions includes:

  • Customer, risk and operations analytics
  • Performance & sales analytics
  • Business intelligence
  • Enterprise information management

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Digital Media Services

Bring order to your content’s lifecycle and distribution and economically transmit and track files. Our Digital Media Services (DMS) practice knows the challenges of today’s content management and how to present it across multiple platforms and devices. Click here for more information.

Identity and Access Management

Upsell and cross-sell more efficiently by collaborating securely with third-party production partners such as code developers, boutique companies and freelancers.

RESOURCES

Gaming Solutions Overview

Customers expect higher levels of personalization, interaction and engagement not only with their games, but also with the developers and publishers. With Cognizant, your gaming organization moves to the next level. Our teams will help you evaluate online and offline opportunities, explore new monetization models and thrive in today’s gaming marketplace.

Selecting a Software Solution: 13 Best Practices for Media and Entertainment Companies

Choosing a software package and vendor is a challenge for media and entertainment businesses. This paper reveals best practices and processes for selecting the right packaged software solution, along with an approach for building a Centre of Excellence (CoE) to streamline the process.

Using Compression Techniques to Streamline Image and Video Storage and Retrieval

Customers expect higher levels of interaction and engagement with their games, developers and publishers. Cognizant will help you evaluate online and offline opportunities, explore new monetization models and thrive in today’s gaming marketplace.

Using Gamification to Build a Passionate and Quality-Driven Software Development Team

Applying game design techniques can increase software quality and motivate employees. This paper discusses the process and framework of gamification and proposes an approach for applying game mechanics and dynamics in software development and delivery models.

Gaming | Gaming Service Provider | Cognizant Technology Solutions