Cognizant Business Consulting
Helping organizations engage people and uncover insight from data to shape the products, services and experiences they offer
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  • Working to reshape business models, modernize products and enhance customer experiences to drive growth.
  • Reinventing and managing your most essential business processes with new ways of working.
  • Simplifying, modernizing and securing the IT infrastructure and applications that are the backbone of your business.
Cognizant Business Consulting
Helping organizations engage people and uncover insight from data to shape the products, services and experiences they offer
Learn More

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Backed by deep domain experience, we offer Information, Media and Entertainment BPS services that can help you better manage operational expenses in both digital and traditional markets.

We understand the need for swift, timely content delivery in the digital age and for global resources to maximize monetization. So we take a collaborative approach that leverages our strengths in consulting, optimized processes and managed services. It’s one reason why we’re the preferred partner for leading information and media businesses, including six of the world’s top film studios. 

OFFERINGS

Media Asset Management

Our Media Asset Management services help you catalog, index, store, manage and distribute rich media assets. Our solutions enable efficient search and retrieval and reduce reliance on costly distribution methods, allowing your organization to focus on value‑generating marketing activities. In addition, our solutions reduce time-to-market for localization and help enforce brand consistency.                                         

Sales and Marketing

Sales and Marketing solutions include:

  • End-to-end management of the advertising production and distribution value chain
  • Media planning support, including finding the most appropriate media products & distribution strategy for a client's brand or product to achieve marketing campaign objectives
  • Creating customer loyalty programs that help companies retain their existing customers and provide valuable insight into their lifestyles, motivations, interests and purchasing decisions
  • Ad operations support, including: sales & inventory management, campaign monitoring & management, quality control of live campaigns, order processing & data entry, business reporting and traffic management

Finance and Accounting

Our finance and accounting solutions are designed to provide better cash flow management, increased working capital, reduction in servicing spend, process automation, improved compliance and controllership and variable pricing through our BPaaS services.

Finance & Accounting services include:

  • Procure to Pay: Sourcing, Accounts Payable, AP, T&E
  • Order to Cash: AR, Cash Apps, Collections
  • Record to Report: GL Accounting, Fixed Asset Accounting
  • Compliance, MIS and Reporting

Resources

Finding Your Place in the New World of Communications, Media and Entertainment

In this white paper, learn how distribution models are forcing M&E executives to participate in network platforms where their companies can contribute new value and generate meaningful returns. 

Smart Hands and Smart Robots: Evolving Business Process Services Reconstruct the Enterprise

In this white paper, learn how new business process services are emerging that integrate human process work (smart hands) with collaboration and automation via technology platforms (smart robots).                         

Media and Entertainment, Business Process Services | Cognizant Technology Solutions