Illuminating Code HalosTM
* Code HalosTM are important to us as individuals - most of us generate and share digital information every day. What's critical is that Code Halos are also vital to future business success. Research conducted by the Center for the Future of WorkTM reveals that companies that mine, extract and apply business meaning from the inevitable collisions of Code Halos are best positioned to win their markets.
To demonstrate this, we've created the "Crossroads Model" which illustrates how companies across industries -- from digitally native through smoke stacks -- effectively ionized, sparked and enriched their Code Halos to achieve Market Prosperity. They did so by winning at the Crossroads, a compressed time and place where market fates are decided and dominance can flip.
You can learn more by watching our Code Halo video series, featuring Cognizant's Center for the Future of WorkTM team, led by Executive Vice President Malcolm Frank, and co-directors Paul Roehrig and Ben Pring. See how the Crossroads model has played out across industry sectors. Learn how your company can apply Code Halo thinking, make meaning from Code Halo collisions, and "Win the Code Rush".
Stay updated with Code Halos: How the Digital Lives of People, Things, and Organizations are Changing the Rules of Business book and Code Halos app that will further illuminate the Crossroads Model and reveal how your company can make meaning and achieve market prosperity by embedding Code Halo-thinking into its strategic planning and execution.