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A roadmap for digital transformation

A roadmap for digital transformation

About the book

Andres Angelani's Transforming While Performing is a pragmatic, seven-part manifesto that offers keen insight into how business executives must leverage digital technology to meet and exceed customer needs. It is a must read for business leaders intent on transforming their firm across digital ecosystem. The rapid development of global technology has revolutionized the way businesses and their customers interact. Companies must constantly strive to remain agile and adapt their practices and strategies to stay on the cutting edge of the new digital marketplace.

Transforming While Performing will provide you with a roadmap for how to most effectively execute a digital transformation that prioritizes the customer, nurtures a culture of innovation, and lays the foundation for mutually productive partnerships.

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Serving customers by looking forward as well as back is a big promise, but the power of today’s new digital capabilities is vast and growing.

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