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Perspectives

The Future of Stores: Yes, There is One

2017-09-14


Customer experience is the heart of retail. Being digital enables traditional retailers to create personalized in-store experiences that feel authentic and plugged in, and that keep shoppers happy with the right mix of convenience, quality and fun.

Stores have been in the news lately for all the wrong reasons, but there’s an undeniable bright spot: Shoppers love the in-store experience when retailers get it right. The sights, the sounds, and the merchandise that they can touch and try on still offer a winning customer experience that even the savviest online retailers can’t match. 

In our e-book, we show how retailers can adjust the lens of experience to gain customers and profits.

To learn more, visit our retail section to find out more about how retailers can thrive in the digital economy, or download our eBook, The Future of Stores: Yes, There is One.

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The Future of Stores: Yes, There is One