COGNIZANT CONSULTING
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  • Working to reshape business models, modernize products and enhance customer experiences to drive growth.
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COGNIZANT CONSULTING
Helping organizations engage people and uncover insight from data to shape the products, services and experiences they offer
Learn More

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Perspectives

Making Virtual & Augmented Reality Real

2016-12-08


Virtual reality (VR) and augmented reality (AR) are on the cusp of transforming the enterprise. With implications for everything from collaboration to employee training and highly personalized marketing, these technologies constitute a $200-billion market opportunity.

The infographic below charts the growth of these technologies and explains why they hold so much promise for commercial businesses. It touches on how industries ranging from manufacturing and entertainment to healthcare and education can apply these technologies to achieve impressive benefits. However, steep deployment hurdles loom. The infographic outlines five steps organizations should consider to smooth their transition to a future defined by alternative reality.

For a more detailed study of AR and VR, please read our white paper, "Disrupting Reality: Taking Virtual & Augmented Reality to the Enterprise."

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Making Virtual & Augmented Reality Real