carrot carrot carrot Change Centers x cognizanti collaborators create-folder Data Science Decisive Infrastructure download download edit Email exit Facebook files folders future-of-work global sourcing industry info infographic linkedin location Mass Empowerment Mobile First our-latest-thinking pdf question-mark icon_rss save-article search-article search-folders settings icon_share smart-search Smart Sourcing icon_star Twitter Value Webs Virtual Capital workplace Artboard 1

Please visit the COVID-19 response page for resources and advice on managing through the crisis today and beyond.

Ethical De Factos

MyBank: Requesting customer data only when a new increment of value is likely to be delivered

MyBank’s commitment to consent-based customer data sharing is built around a belief that the policy has the potential to “put people (read: “customers”) in the driver’s seat.” In short, they operate with a belief that effective consent design should give people the power to control what data they share, why, when, with whom, and for what.

Giving people this control is one way to support their personal standing in our digital world. And it may even assist in shifting what many consider to be the current power imbalance in our personal information economy.



Sydney Kidd, Strategist, Human Centered Design, Idea Couture

Sydney Kidd

Strategist, Human Centered Design, Idea Couture