1. Industries title Industry & Digital Expertise | Cognizant
  2. Consumer Goods title Consumer Goods Technology | Cognizant
Digital Merchandising Solutions
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A STRATEGIC APPROACH

Digital Merchandising Solutions

<h3><span class="text-regular">Providing merchandisers with the tools they need to succeed</span></h3> <h5><span class="text-regular">Merchandising is a mission-critical retail function that’s part art, part science. Success requires detailed planning, optimized business processes, data mining and analytics, as well as the flexibility to react to changing market conditions.</span></h5> <h5><span class="text-regular">Our digital expertise spans the merchandising value chain for all retailers and includes retail information management, merchandise financial planning, category management, supply chain, space planning and promotion planning. We approach digital merchandising strategically to ensure customer engagement is high, site abandonment is low and conversions remain top of mind.<br> </span></h5> <h5><span class="text-regular">Learn more about our&nbsp;<a href="/content/cognizant-dot-com/us/en/industries/retail-technology-solutions.html" target="_self">Retail</a>&nbsp;solutions for your business.</span></h5>
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Pricing and promotions
Pricing and promotions

Develop pricing strategies and implement optimization solutions. Leverage analytics and artificial intelligence to optimize customer targets and media mix for promotions.

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Core merchandising management
Core merchandising management

Deploy solutions for item and vendor setup, assortment management, product life cycle management and space management individually—or as a holistic approach to your merchandising activity.

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Product information management
Product information management

Streamline product information management and deliver better customer experiences. Integrate, format and translate attribute values from suppliers into trusted content for e-commerce.

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SHOWCASE
<h3>Featured work</h3>

RETAIL

Cloud analytics improves retailer’s decision-making, paves the way for AI

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Take the first step

Serving customers by looking forward as well as back is a big promise, but the power of today’s new digital capabilities is vast and growing.

Let’s talk about how digital can work for your business.

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