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Founded in 1982, Adobe Systems is the global leader in digital marketing and digital media solutions. The company’s tools and services enable its customers to create groundbreaking digital content, deploy it across media and devices, measure and optimize it over time and achieve greater business success. Adobe helps customers make, manage, measure and monetize their digital content across every channel and screen.
As an alliance partner, Cognizant enables our customers to leverage the strengths of Adobe’s digital solutions across the enterprise, including:
Ever since Cognizant and Adobe became industry and solution partners in 2007, our strategic alliance has helped customers design, build and maintain business applications to help drive sales, increase customer satisfaction and collaborate faster and smarter. The alliance gives e-commerce clients easy access to advanced digital measurement and optimization tools and techniques to support end-to-end digital marketing and analytics strategies. As such, online marketers can increase ROI and make improvements to their customer’s digital experience based on actionable, real-time data and insights.