Cognizant partner NGDATA™ is the Customer Experience Management Solutions Company that enables enterprises to radically improve the effectiveness of their marketing campaigns, increase up-sell and reduce churn. Through the breakthrough solution, Lily Enterprise, companies can be empowered to listen bigger to customer interactions across all channels, learn faster from customers’ behavior—continuously building intelligent Customer DNA and execute smarter with highly targeted product offers and content. Lily includes a unique combination of interactive Big Data Management, Machine Learning, Real-time Behavioral Scoring and Segmentation capabilities in a single integrated solution. Headquartered in Gent, Belgium with offices in New York City and San Francisco, NGDATA provides solutions to data‑driven sectors such as financial services, telco and media/publishing.
As a System Integrator Partner with NGDATA™ , Cognizant can leverage all customer data and easily add additional data sources as you go, thus helping enterprises to create a unique customer DNA from thousands of built-in industry specific metrics. In joint projects with NGDATA™, Cognizant is contributing multiple customer experience management solutions designed to deliver instant customer insight in a cost efficient way for enterprises across financial services, telecommunications and media. Together, our global field teams and domain experts build solutions to turn raw data into individual customer understanding and data-driven marketing.