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Center for the Future of Work
Leading analyst firm, Forrester, listed Cognizant as a leader in program management, Agile development and the omnichannel fulfillment strategy in its recent Forrester Wave: B2C Global Commerce Services provider study.
Cognizant's Retail practice helps retailers turn today's pain points into new business opportunities.
Rely on our experience to help you adopt the omnichannel capabilities that are right for your brand.
See solutions tailored to this industry.
How Auto-Scaling Techniques Make Public Cloud Deployments More Cost-Effective
Organizations using public cloud infrastructure are wise to deploy auto-scaling that adjusts server counts in response to sales volume fluctuations. We offer an approach for calculating the optimum minimal number of servers.
Automotive Parts: The Industry's New Sweet Spot
For players in the automobile market, aftermarket parts and services is a valuable adjunct to car sales, but this sector is changing rapidly due to market conditions. We offer a schema based on willingness to pay for parts and for service to guide OEMs and other players in their spare parts and secondary market strategies.
The Second Coming of Age
Millennials have gotten more attention, but aging baby boomers represent a vast opportunity for marketers at consumer goods and other companies. Based largely on research by ReD Associates, our collaborative paper explores how you can effectively address boomers' changing roles, lifestyle shifts, major purchase patterns, and other behaviors and characteristics.
The Work Ahead: Mastering the Digital Economy
The Work Ahead is a research series providing insight and guidance on how business – and jobs – must evolve in an economy of algorithms, automation and AI.
Disrupting Reality: Taking Virtual & Augmented Reality to the Enterprise
The impact of virtual and augmented reality platforms and applications will be profound for enterprises across industries, allowing companies to transform processes and improve how employees work, communicate and collaborate. All within a real-time, "real-life" environment that reduces the need for physical premises and presence.
The Digital Retail Theater: Shopping's Future
Artfully deploying advanced technologies such as virtual reality, augmented reality, 3-D modeling, and digital avatars, our envisioned digital retail theater (DRT) offers huge benefits to both retailers and consumers. The digitally enhanced shopping experience is rapidly gaining momentum among both online and physical retailers.
The Business Value of Trust
Consumer trust has become the new battleground for digital success. To win, organizations need to master the fundamentals of data ethics, manage the "give-to-get" ratio and solve the customer trust equation, our recent research reveals.
Being Digital: How and Why CIOs Are Reinventing Themselves for a New Age
To get from 'doing digital' to 'being digital,' CIOs need to enable their organizations to deliver IT services that drive innovation, our latest research reveals.
Digital Process Acupuncture: How Small Changes Can Heal Business, and Spark Big Results
Our latest research reveals that by applying digital remedies to precisely targeted process areas, organizations can relieve operational stress and generate improvements, yielding outsized results that ripple across the process value chain.
Cutting Through Chaos in the Age of Mobile Me
Advancements in mobile technologies are impacting nearly every aspect of the retail industry. As our research confirms, retailers can no longer treat individuals and market segments as one homogenous entity. Winning in mobile commerce will depend on companies' ability to capture and analyze optimum, real‑time data from digital, physical and personal sources and deliver highly personalized, contextually relevant experiences to today's "markets of one".
Our 100-member team on this project completely overhauled the client's value chain. The new system components included new enterprise information management software, supply chain changes, future state ordering, receiving process consolation and a new EIS (executive information management system).
Our team performed end-to-end testing of a new application from Raymark, a Cognizant partner and leading global provider of integrated retail software solutions. Upon successful test completion, the application was rolled out to our client’s U.S. stores.
We partnered with store management to create a merchandising enhancement “factory” that helped implement critical business changes, optimize resource load and standardize quick product-turnarounds. Our team’s services included testing, assessment, implementation and rollout.