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Our Media & Publications
Center for the Future of Work
Life, Annuities, Retirement & Group
Property & Casualty
Life, Retirement & Group
Property & Casualty
Our solutions portfolio for insurers includes BPS, emerging technology consulting and systems integration and maintenance.
Cognizant's Life, Annuity & Retirement Business Processing Service (BPS) helps insurers gain a competitive edge by handling routine back-office operations while you focus on revenue-generating activities. As a result, you will not only reduce costs and modernize systems, but better align business and operating models with process optimization. In the U.S., Cognizant is a fully licensed third party administrator where required.
We have strategic relationships with leading software companies that specialize in products and platforms specific to the insurance industry, such as agent compensation, claims processing and policy administration. Our team of business and technology experts will modernize your operations and attain best-in-class technology architecture while managing costs. Cognizant’s Platform Conversion Score (PCS) can help you decide when and where to make investments.
The Blockchain Imperative: The Next Challenge for P&C Carriers
Blockchain, a universal ledger and data-storage platform, can help P&C carriers address some of their most critical business challenges and significantly alter the way they operate. Although the technology has yet to achieve widespread adoption in the insurance space, the time is ripe for carriers to begin thinking about, exploring and experimenting with blockchain.
The New Insurance Imperative: Mastering Digital Marketing
In the digital world, insurance carriers must convert costly brand awareness campaigns into business-generating initiatives that result in more contextually relevant customer interactions and transactions.
The Second Coming of Age
Millennials have gotten more attention, but aging baby boomers represent a vast opportunity for marketers at consumer goods and other companies. Based largely on research by ReD Associates, our collaborative paper explores how you can effectively address boomers' changing roles, lifestyle shifts, major purchase patterns, and other behaviors and characteristics.
The Internet of Things: P&C Carriers & the Power of Digital
As P&C carriers struggle to achieve and maintain profitable growth, they must prepare for and stay in step with advancements in digital technologies. The Internet of Things (IoT) and its network of connected devices and objects makes it possible for carriers to transform how they communicate, collaborate, and operate, and strengthen their capabilities in a number of key areas.
The Work Ahead: Mastering the Digital Economy
The Work Ahead is a research series providing insight and guidance on how business – and jobs – must evolve in an economy of algorithms, automation and AI.
How Insurance CIOs Can Remake Themselves to Lead Digital Transformation
To become digital leaders, insurance CIOs need to adopt new workstyles and mindsets, our recent research shows.
APAC's Digital Insurance Transformers: Illuminating the Way Forward
Our research shows that insurers throughout the extremely diverse APAC region are placing their bets on digital transformation strategies to enhance customer experience and optimize operations. We take a deep-dive look into the particulars of what is currently happening and what lies ahead for the Asia-Pacific insurance industry's digital evolution.
An Analysis of U.S. P&C Insurance Customer-Facing Mobile Apps
Property and casualty insurers are playing catch-up in the mobile app space, with most failing to deliver features and functionality that meet consumer needs and expectations, or matching the capabilities provided on existing Web portals, our latest research shows.
Driverless Cars: Time for Insurers to Shift Gears
Insurers need to gear up now to prepare for the huge changes under way with the advent of driverless (autonomous) cars. Taking into considerations factors such as cost, safety, regulations and car longevity, we assess the multi-tiered impact on insurance coverages, pricing, underwriting and claims management for the different phases of driverless car evolution and adoption.
How Insurers Can Harness Artificial Intelligence
Once science fiction, artificial intelligence now holds vast potential for insurers interested in reinventing their business models and transforming customer experience.
A leading U.S.-based insurance carrier struggled with poor customer feedback and low online adoption of its web and mobile apps, leading to a negative Net Promoter Score (NPS).
Cognizant delivered a customer survey framework that incorporated sophisticated analytics and a 360-degree feedback loop to provide visibility into the root cause of negative customer feedback. Cognizant created an intuitive user interface for the company’s Web-based customer self-service application, improving user experience and app performance.
by 65 points
of the customer
A leading insurer wanted to improve the effectiveness of the agents who sell its life insurance policies and other products to customers in India.
Cognizant LifeEngage™ is a tablet-based point of sale and service system that guides agents through the sales and application process.
an agent must visit before making a sale from 14 to five
for issuing policies by 45%
the average transaction size
agent productivity and satisfaction
A major national property and casualty insurance carrier struggled with operational challenges due to a lengthy claims adjustment and settlement process, caused by the company’s outdated, inefficient and largely manual processes.
Cognizant implemented its cloud-based Cognizant Interactive Exposure Map solution and transformed a largely manual claims process into a fully automated end-to-end process using GIS, satellite imagery and optimization.
of claims processing and settlement by 30%
by at least $300,000 annually
Facing an urgent need to improve customer retention, a major global insurer turned to Cognizant to help it understand which customers were most at risk of canceling their policies and why.
Using the Cognizant iVALUE solution, the Cognizant team developed analytic models for the insurer’s customers, seeking to understand which behaviors of the insurer, agent and customer would signal a high risk of a lapse.
by 8% within one month
the insurer had lost in the previous year
of more than 180% within the first year
to new customers to increase their long-term retention
In an effort to curb rising provider insurance fraud for workers’ compensation claims, a leading U.S. workers’ comp insurance carrier engaged Cognizant to create an innovative medical provider benchmarking solution.
Cognizant incorporated clinical expertise and external guidelines with sophisticated machine learning capabilities to develop an analytics-based benchmarking model that identifies medical fraud and comprehensively examines transactions, flagging potentially fraudulent claims and providers.
$8 million in fraudulent claims
more than 60 times return on investment
the direction and efficiency of special investigation units (SIUs), claims research, clinicians and claims adjusters
A major insurance company based in the Middle East sought to improve the way it interacts with its customers.
Cognizant implemented Microsoft Dynamics® CRM and utilized gamification techniques to encourage user adoption and developed a comprehensive rules engine to analyze user activity and drive friendly competition.
by 25% while reducing response time for all inquiries by 30%
of over 3,000 opportunities per quarter
more than 2,000 inquiries daily, including leads, emails and customer complaints
and other key business processes by 99%
A global property and casualty insurer wanted to address leakage from workers’ comp claims while maintaining quality of care.
The company engaged Cognizant to develop a medical necessity review capability that would identify claims for excessive or unnecessary treatment. Cognizant OptimaMedWise™ implemented its technology framework to automate the claims process and provided 100-plus trained registered nurses to review exceptions.
in medically excessive or unnecessary claims within six months of deployment
of approximately $60 million
by 7% to 9%
as compliant and processed automatically
resulting in a 20X return on investment