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Make the most of digital content. More revenue and better customer experiences will follow.

Whether your messaging is delivered as Web pages, social media or mobile devices, our interactive design practice helps you better leverage these channels in innovative ways. Our goal is to help you increase revenue, improve efficiency, enforce brand consistency—and provide a better customer experience.

Cognizant's global team is well versed in using the latest interactive design tools, including those from our partnerships with Adobe Systems and Tealeaf.

OFFERINGS

Digital Strategy And Advisory Services

Combining our global expertise with domain and technology-specific insights, we help you optimize and enhance the user experience across all online channels. Our service offerings include:

  • Digital strategy for innovation
  • Trends analysis and benchmarking
  • Competitive benchmarking and best practices audit
  • Rapid visualization workshops
Combining our global expertise with domain and technology-specific insights, we help you optimize and enhance the user experience across all online channels. Our service offerings include:

Digital Marketing And Analytics

Stand out from the crowd and target your digital marketing activities effectively. Our portfolio includes marketing analytics using top tools such as Omniture, Web Trends, Core Metrics and Hit Box. We also offer metrics measurement and customer experience marketing solutions for the Web, mobile and social channels.

Digital Production And Support

Ready to take your digital production to the next level? Our production solutions help you offload web maintenance and support activities for better operational efficiencies, improved productivity and lower costs. Service offerings include:

  • Production support for creative assets such as images and interactive banners
  • HTML and front-end programming support
  • Digital channel management support with content updates
  • Policy implementation for creating and reusing digital asset
Ready to take your digital production to the next level? Our production solutions help you offload web maintenance and support activities for better operational efficiencies, improved productivity and lower costs. Service offerings include:

Multichannel Experience Design

Design and development solutions include portal design, site refresh and enhancement programs based on KPI-led analyses. Whether your digital channels cater to customers, prospects or partners, we can help you with:

  • Channel design and refresh services
  • Channel extensions and responsive Web design
  • Multiple stakeholder portal projects
  • Accessibility and compliance

User Experience Design For Enterprise Applications

User experience design plays a critical role in the success of any application but skilled resources are hard to find. At Cognizant, our experienced interactive design team offers user experience design both as a standalone service and as a resource to augment your existing design pool.

  • Use our skills as needed and leverage Cognizant’s repository of best practices, processes and templates.
  • Better align business processes with your application workflow using our process-centered design (PCD) approach. PCD helps teams design software UIs where ease of use and improved productivity are priorities, including enterprise products such as PEGA, Seibel CRM and PeopleSoft.
User experience design plays a critical role in the success of any application but skilled resources are hard to find. At Cognizant, our experienced interactive design team offers user experience design both as a standalone service and as a resource to augment your existing design pool.

RESOURCES

Revitalizing Digital Marketing’s Content Chain

New delivery models promise to increase the value of organizations’ fast-growing and sometimes voluminous digital marketing assets.

Improve Your Digital Content

A content management solution serves as part of the IT infrastructure for your business, allowing you to leverage your rich media content and open new revenue opportunities.

A Tag Management Systems Primer

Emergent tagging tools allow non-technical resources to more effectively tag content used by ad measurement and serving systems.

Interactive Design Solutions | Digital Strategy Consulting | Cognizant Interactive | Cognizant Technology Solutions