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Innovation Beyond The Four Walls



November, 05, 2015

Cognizant to Present at the 2015 Wells Fargo Technology, Media & Telecom Conference


The Cognizant Difference

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Consulting & Solutions


Digital Payments Strategy for U.S. Retail Banks
Retail banks face a growing threat from nonbanks in the digital payment space; our analysis indicates how banks must move in terms of peer-to-peer (P2P) payments, mobile payments/wallets and crypto-currencies to preserve their dominance in the crucial payment area.
Connected Home Readiness and Maturity Assessment
As communication service providers (CSPs) rapidly move into connected home services markets, assessing their readiness and maturity is crucial; we offer a questionnaire framework to determine CSPs' levels of readiness/maturity along key parameters: segmentation, customer education, organizational capabilities, platform strategy and interoperability.
Accelerating Multiscreen Video Delivery
Consumers’ expectation is rising for highly visual and engaging content. Using a seasoned systems integrator and Agile methodology, organizations can effectively and quickly test and deploy multiscreen video delivery, thus meeting consumer expectations.
Back to Basics for Communications Service Providers
Our latest primary research reveals how CSPs can distill meaning from consumers' digital trails to better understand which product and service innovations will resonate and drive growth.
Why Your Best Salesperson May Be a Customer Support Rep
Using rich data, powerful analytics and integrated toolsets, support organizations in the communications and technology industry can achieve a real‑time understanding of customer challenges, enabling them to convert troubleshooting exercises into rewarding experiences and convert customers into brand ambassadors.
Dialing Up Digital: Retaining a New Generation of Customers
Our survey confirmed that to attract and retain young, tech‑savvy customers, communications service providers must act fast to enhance their current services, better understand these customers’ needs and make their digital support channels easier to use. This involves analyzing the differences between younger and older customers and using that information to retain them and build their confidence. CSPs must also ensure that efforts to personalize solutions and services deliver the expected value and also provide the levels of security and privacy these customers demand.
Why MBaaS Now
Using mobile back end as a service (MBaaS), embedded in a standard enterprise architecture, as a platform for mobile app development offers organizations development agility. MBaaS features also include mobile security, business logic, analytics and support services.
Will the Second Wave of Online Video Distribution Services Drown Out U.S. Pay TV?
With the advent of numerous online video delivery (OVD) services by content providers, the pay TV industry is primed for a challenging time. We offer a detailed list of what to start doing, keep doing and stop doing for such pay TV providers.
Power to the People: Customer Care and Social Media
The growth of social media, including Facebook and Twitter, offers many opportunities for businesses to connect with customers. Nonetheless, most companies still view social media as an extension of their traditional sales and marketing efforts; few are using social media to strengthen customer care and offer customers consistent, seamless and satisfying experiences.
Transforming SaaS Business Operations with Systems of Engagement
As independent software vendors (ISVs) increasingly adopt a software‑as‑a‑service (SaaS) delivery process, transitioning from perpetual license to a subscription model is fraught with challenges. To handle the shift, we recommend that ISVs adopt systems of engagement (SoE) to replace their existing systems of record (SoR) and we offer some guidance on how to get there.


  • Large Cable Services Provider Moves to Cloud
  • Order Management for a Global Telecom Provider
  • Telco Handles Greater Call Volume Through BPO
  • Global Carrier Cuts Costs with OMaaS

Large Cable Services Provider Moves to Cloud

A large media and cable services provider engaged Cognizant to transition 46 unstructured, over-provisioned applications onto a flexible cloud environment. The resulting utilization gains generated a 35% cost savings.

Order Management for a Global Telecom Provider

When a global telecom provider engaged with us to streamline its order management workflow, we delivered 30 percent cost savings. This amounted to tens of millions of dollars over three years. We also transformed the client's order management process to automate 200,000 order exceptions per quarter, reducing handling time by 49 percent and cutting order cancellation rates to less than 3 percent.

Telco Handles Greater Call Volume Through BPO

The call centers of a North American telephone company were having trouble keeping up with the additional work required when customers called to add services. With Cognizant BPO, the company increased the efficiency of call handling and achieved a headcount savings of $3 million.

Global Carrier Cuts Costs with OMaaS

A global communications company chose Cognizant’s OMaaS to streamline order management and generate new levels of business performance. As a result, it was able to automate many manual processes, reduce order cancellation rates significantly and realize millions of dollars in additional revenue.

    Related business benefits include:

  • Automated more than 275,000 order exceptions
  • Closed three cost centers and reduced headcount significantly
  • Reduced total order management costs by 30 percent
  • Large Cable Services Provider Moves to Cloud
  • Order Management for a Global Telecom Provider
  • Telco Handles Greater Call Volume Through BPO
  • Global Carrier Cuts Costs with OMaaS

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