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A Playbook for Managing at the Crossroads

OUR LATEST THINKING

Innovation Beyond The Four Walls

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January, 12, 2015

Cognizant Schedules Fourth Quarter 2014 Earnings Release and Conference Call

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The Cognizant Difference

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BUSINESS REIMAGINED

In a world growing more virtual and global by the day, reimagining business means not only reducing costs but unleashing new forms of innovation, operational flexibility and business capabilities that fuel top- and bottom-line growth. We get you there through a proven and structured process that defines your needs and goals, gains the backing of key stakeholders and brings discipline as well as pragmatic business thinking to the execution process. As management guru Gary Hamel once said: “If a company wants to see the future, 80% of what it will have to learn will be from outside its own industry.” For most organizations, separating strengths and weaknesses requires a scorecard. Therefore, we benchmark your business capabilities and technology infrastructure against the best in the business. We challenge your business leaders to agree on the organization’s current state and vision for the future. We prioritize initiatives based on feasibility and potential return on investment and then create a roadmap for implementation, engaging and making your stakeholders accountable for delivering expected improvements.

Cognizant helps answer questions that drive the reimagining of your business, including:

  • How are we positioned in comparison with our competitors?
  • How do we compare against leading industry practices?
  • How can we create new revenue sources or opportunities for cost avoidance?

RESULTS TO EXPECT

We have a demonstrated track record of delivering results to our 1,000-plus strategic clients, worldwide. For example:

  • We helped a pharmaceutical company reduce costs by 50 percent and deliver more actionable insights to its sales force by reducing 14 dashboards and reports down to one easy-to-use tool.
  • For a life sciences client, we created new revenue generation opportunities supported by more effective processes and new tools such as tablet computers and smartphones.
  • For a large hotels and resorts operator in Latin America, we helped move its central reservations system into an Oracle-based cloud, driving a new operational model.

In a world growing more virtual and global by the day, with 2.4 billion Internet users at the end of 2012 and growing at 8 percent annually, reimagining business means not only reducing costs but unleashing new forms of innovation, operational flexibility and business capabilities that fuel top- and bottom-line growth. We get you there through a proven and structured process that defines your needs and goals, gains the backing of key stakeholders and brings discipline as well as well as pragmatic business thinking to the execution process.

  • Our Latest Thinking

Future-Proofing Insurance: Deepening Insights, Reinventing Processes and Reshaping Services
Insurance carriers face an imminent sea change in how their mission-critical processes remain efficient, agile and innovative. Ensuring relevance in the future requires redefined business models fueled by heightened productivity across “business as usual” activities.
The Social Media Mandate for the Hotel Industry
It's time for hospitality companies to harness the power of social media by assessing the suitability of various channels for their ability to increase customer engagement, enhance customer satisfaction and improve retention rates.
Default Mortgage Servicing Simplified
Default mortgage servicers face a daunting array of regulatory and operating challenges, making a unified default servicing platform an excellent option. We weigh the pluses and minuses and assess build vs. buy considerations.
Selecting a Software Solution: 13 Best Practices for Media and Entertainment Companies
When selecting commercial off-the-shelf software (COTS), companies in the increasingly digitally-based media and entertainment industry need to develop a detailed advance plan, obtain support from all stakeholders and continuously monitor vendor performance against critical expectations, best practices and business requirements.
Gamification 3.0: The Power of Personalization
Gamification is applied in virtually every industry, yet remains remarkably unsophisticated. Gamification 3.0 is the next level of gamification -- combining the power of big data, behavioral insights and elements of psychology and neurosciences to motivate users to advance their personal and professional goals -- all in the context of their personality, emotions, habits and activities.
Medication Adherence in the Real World
Medication non-adherence is a growing concern, as it is increasingly associated with negative health outcomes and higher cost of care. Tackling the burden of non-adherence requires a collaborative, patient-centric approach that considers individual patient needs and results in intelligent interventions that combine high-tech with high-touch.
Drones: The Insurance Industry's Next Game-Changer?
Drones promise to be the next disruptive technology -- poised to dramatically alter how industry sectors, including property and casualty insurers, conduct business. Drones have the potential to streamline and reduce the cost of insurance-related processes, including claims adjustment, risk-engineering, post-catastrophe claims settlements and weeding out fraudulent agricultural claims.
How Healthy Is Your SaaS Business?
For independent software vendors (ISVs), measuring success in their software-as-a-service (SaaS) ventures involve assessing business growth, cash flow and profitability. We offer a set of key performance indicators (KPIs) and benchmarking guides that in near-real time reveal true business direction.
Advanced Manuscript Endorsement Processing
Insurance carriers can accelerate manuscript endorsement processing and other policy document dissemination through some easy reengineering and technology process improvements.
Digitizing Automotive Financing: The Road Ahead
The evolution of digital technologies is enabling automotive financing companies to connect and interact with their customers, allowing auto lenders to take advantage of a new "e-mechanism" for engaging consumers amid digital mind and market shifts.
 

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