Merchandizing

With Merchandizing a make-or-break differentiator, accurate planning is critical. If products and stores underperform, you’re left to struggle with too few or too many products.

Many store operators maintain multiple versions of product data across systems. More than a few track data manually, and many more rely on outdated technology.

But we know that smart Merchandizing must be multifunctional. Paying careful attention to location, product and service data involves your retail organization’s marketing and finance groups working together. It also means rethinking Merchandizing and analytics to be more customer-centric.

Helping Retailers Create Top-Performing Merchandizing Operations

• For a U.S.-based grocer: We evaluated the merchandise technology direction after their heavy investment in PMM. Our team then used the EvaluIT point solution to weigh, rate and recommend their Merchandizing strategy.
• For a large U.S. apparel retailer: We developed an end-to-end Merchandizing planning system—including assortment planning, forecasting, floor planning, and new-store planning and clustering.
• For a large U.S. brand-name apparel marketer: Our team performed end-to-end testing of a new application from Raymark, a Cognizant partner and leading global provider of integrated retail software solutions. Upon successful test completion, the application was rolled out to our client’s U.S. stores.
• At a leading U.K. diversified retailer: We implemented MarketMax to help define corporate store-layout guidelines and provide a consistent customer experience across stores.
• At a leading U.S. retailer: We implemented a new Item Management system involving re-engineering the company’s old Item Maintenance process to solve issues of data redundancy and integrity.
• For Andronicos, a northern California grocery chain: Our team designed
  and developed a comprehensive Category Management solution providing a
  single enterprise-wide view of data for quicker and more accurate business decisions.

Our Merchandizing expertise helps retailers to differentiate their businesses by adopting technology for devising micro-merchandizing strategies, incorporating master data management, and optimizing functions like category management, revenue management, shelf and space planning, among other things. Our Merchandizing expertise helps retailers reinvent their Merchandizing strategies to stay ahead of customer requirements, and the competition.

Let us apply our expertise to create a high-performing Merchandizing function by getting your customers the right product, at the right place, at the right time, and at the right price.