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OUR LATEST THINKING

Innovation Beyond The Four Walls

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FEATURED NEWS

February, 08, 2016

Cognizant Reports Fourth Quarter And Full Year 2015 Results

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The Cognizant Difference

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Content

MOBILITY

Our Approach

Mobility drives agile enterprises that can pivot as quickly as technology demands in this era of electrifying change. Cognizant offers a portfolio of tools and services for the mobile enterprise that moves with the speed of its customers.
  • Strategy and Consulting

    Work with our mobility advisory services team and develop a sound strategy to achieve your enterprise mobility goals.
  • Managed Services

    Our managed services help you accelerate deployment of mobile technology through cloud-enabled, “pay as you go” services for a predictable fixed fee.
  • Delivery Services

    Reinvent the way you design and develop custom mobile applications—from UI design and testing, to data integration and security.
  • Mobility Solutions

    Our wide range of mobility solutions, from pre-built frameworks to complete enterprise solutions, including Cognizant TruMobi and Cognizant Mobility Testing Lab.

TruMobi Enterprise Mobility Suite

TruMobi Enterprise Mobility Suite redefines the time, effort and cost required to mobilize your business by enabling advanced app and data security, integrated access, enterprise app storefront and accelerated mobilization.

OUR LATEST THINKING

The ‘Retailification’ of the Car Rental Industry
Rental cars are on the verge of becoming commodities. To overcome this issue, car rental companies can look to the best practices of the retail industry and use their own channels to offer customers a value‑rich, rewarding and consistent experience at every touch point, supported by a "mobile first" omni‑channel strategy.
Harnessing Social and Mobile to Court the Digital Consumer
Our recent research shows the myriad ways that digital consumers are increasingly incorporating social and mobile technologies into their shopping and buying experiences.
The Case for Mobility: How New-Age Utilities Can Energize Operations and Boost Customer Service
For utilities feeling the pinch, mobility offers a vast array of potential increased efficiencies and customer service activities. We outline a multi-stage path to become a mobility-enabled utility enterprise.
Cutting Through Chaos in the Age of "Mobile Me"
Advancements in mobile technologies are impacting nearly every aspect of the retail industry. As our research confirms, retailers can no longer treat individuals and market segments as one homogenous entity. Winning in mobile commerce will depend on companies' ability to capture and analyze optimum, real‑time data from digital, physical and personal sources and deliver highly personalized, contextually relevant experiences to today's "markets of one."
Digital Payments Strategy for U.S. Retail Banks
Retail banks face a growing threat from nonbanks in the digital payment space; our analysis indicates how banks must move in terms of peer-to-peer (P2P) payments, mobile payments/wallets and crypto-currencies to preserve their dominance in the crucial payment area.
Integrated Mobility QA: A Strategic Business Enabler for Enhancing End-user Experience Across Digital Channels
As smartphones and tablets enter the market at breakneck speed, organizations need to develop sophisticated testing capabilities and provide cross-platform support in order to deliver proper application quality and business assurance.
Dialing Up Digital: Retaining a New Generation of Customers
Our survey confirmed that to attract and retain young, tech‑savvy customers, communications service providers must act fast to enhance their current services, better understand these customers’ needs and make their digital support channels easier to use. This involves analyzing the differences between younger and older customers and using that information to retain them and build their confidence. CSPs must also ensure that efforts to personalize solutions and services deliver the expected value and also provide the levels of security and privacy these customers demand.
Why New‑age IT Operating Models are Necessary for Enhanced Operational Agility
IT organizations need a new operating model consisting of automated tools, refined thinking around operating discipline and more relevant talent acquisition and management strategies. This new model will not only help IT deliver tailored services to a new generation of users, but it will also unlock the vast potential of emerging digital business opportunities made possible by the quickly maturing SMAC Stack.
Next-Generation Insurance: Tapping Into the Intelligence of Smart Homes
While the concept of smart homes is not new, the proliferation of household data from sensors and smart devices, plus advances in data analytics, present compelling opportunities for property and casualty insurers. Yet to reap the full benefits of smart homes, these companies must overcome fundamental challenges, including device costs, adoption rates, access to data, the lack of standardized communication protocols and privacy and security concerns.
Why MBaaS Now
Using mobile back end as a service (MBaaS), embedded in a standard enterprise architecture, as a platform for mobile app development offers organizations development agility. MBaaS features also include mobile security, business logic, analytics and support services.

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