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Cognizant Perspectives

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  • Finding Your Place in the New World of Communications, Media and Entertainment

    Finding Your Place in the New World of Communications, Media and Entertainment

    MIT–Cognizant framework for Communications, Media and entertainment companies – Distribution models are forcing communications, media and entertainment executives to participate in network platforms where their companies can contribute differentiated value and generate meaningful returns. A reliable framework is a critical first step for evaluating each company's fit within the industry's continuously transforming value chain.

  • Nomadic Computing with Mobile Devices

    Nomadic Computing with Mobile Devices

    With the explosion of mobile devices, software developers must exploit opportunities at the application layer and apply location-and presence-aware data to deliver services relevant to enterprises and consumers.

  • A Framework for Enterprise Mobility

    A Framework for Enterprise Mobility

    The pervasiveness of mobile computing is forcing companies to rethink their business models, reinvent their organizations and rewire their operations in order to reap the benefits and overcome the challenges of enterprise mobility.

  • Retail Reorientation

    Retail Reorientation

    From shopping habits to preferences to demographics, Cognizant's 3rd annual Shopper Experience Study paints a picture of the contemporary consumer. The study reveals the need for retailers to establish Retail without Boundaries.

  • Making BYOD Work for Your Organization

    Making BYOD Work for Your Organization

    There is no escaping the bring your own device trend, but organizations need to chart a middle path to strike a balance between employee freedom and corporate control over technology.

  • Reinventing Business with New Operating Models

    Reinventing Business with New Operating Models

    Companies that aggressively deploy virtual business technologies realize greater benefits, according to a joint Cognizant Business Consulting - Harvard Business Review Analytic Services survey.

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Future of Work
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Finding Your Place in the New World of Communications, Media and Entertainment
MIT–Cognizant framework for Communications, Media and entertainment companies – Distribution models are forcing communications, media and entertainment executives to participate in network platforms where their companies can contribute differentiated value and generate meaningful returns. A reliable framework is a critical first step for evaluating each company's fit within the industry's continuously transforming value chain.

Reinventing Business with New Operating Models
Companies that aggressively deploy virtual business technologies realize greater benefits, according to a joint Cognizant Business Consulting - Harvard Business Review Analytic Services survey.

Preparing for the Next-Gen Worker: Is Your Organization Ready?
With the emergence of more social and collaborative ways of working, organizations need to amend their hiring, onboarding and employee engagement practices, and fast, if they want to remain viable in the 21st century.

Seizing Opportunities in the Virtually Collaborative Workplace
By following a few simple rules, organizations can overcome the barriers to social and virtual ways of working, including concerns about distractions, personal detachment and business disruption.

Innovation Beyond the Four Walls
Companies are expanding innovation beyond the traditional four walls of the enterprise by embracing new collaborative platforms and virtual tools and weaving them into the organizational structure.

Leverage the Millennial Mentality
Businesses can reshape their future by adapting the workplace to attract and retain workers from the millennial generation.

Six Tech Trends Driving Competitive Advantage
Companies need to create a digital agenda to capitalize on these six technology trends.

The Next-Generation CIO
CIOs leading their companies toward virtual and collaborative work environments report improved talent retention, productivity and innovation.

How CFOs Can Help Align IT to the Business
CFOs are ideally placed to create a tight and lasting connection between business needs and IT efforts.

The Virtual Clinical Organization
A virtual clinical organization (VCO) links biotech and pharmaceutical sponsors more closely with partners to create breakthrough products quickly and cost effectively.

Beyond Green: The Triple Play of Sustainability
With sustainability reporting increasingly prevalent, the CIO is in a prime position to help organizations broaden sustainability efforts to cover environmental, economic and social impacts.

The Power of Crowd Testing
Cloud-enabled crowd testing fits into the full testing lifecycle when organizations blend traditional and crowd sourcing approaches.

Ten Megatrends Transforming Retail
Based on a survey of more than 2,000 shoppers, we identified ten megatrends transforming the retail industry and strategies to respond.

How IT Can Create a Green Enterprise
Green IT means more than buying energy-efficient blade servers. It means IT-enabled business process improvement, a streamlined supply chain and even telecommuting to make the entire company more environmentally friendly.

Telepresence: Almost As Good as Being There
Telepresence systems reduce carbon emissions, save money and help forge closer ties with customers.

Realizing the Future of Work Today
Globalization; virtual business processes; millennials and cloud technologies are reshaping the future of work. Here's a proven framework to help organizations prosper in this new environment.

Mobility
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Nomadic Computing with Mobile Devices
With the explosion of mobile devices, software developers must exploit opportunities at the application layer and apply location-and presence-aware data to deliver services relevant to enterprises and consumers.

A Framework for Enterprise Mobility
The pervasiveness of mobile computing is forcing companies to rethink their business models, reinvent their organizations and rewire their operations in order to reap the benefits and overcome the challenges of enterprise mobility.

Making BYOD Work for Your Organization
There is no escaping the bring your own device trend, but organizations need to chart a middle path to strike a balance between employee freedom and corporate control over technology.

How Mobility Morphs Work into Life
The pervasiveness of mobile computing is forcing companies to rethink their business models, reinvent their organizations and rewire their operations in order to reap the benefits and overcome the challenges of enterprise mobility.

Forces Driving Enterprise Mobility
The pervasiveness of mobile computing is forcing companies to rethink their business models, reinvent their organizations and rewire their operations in order to reap the benefits and overcome the challenges of enterprise mobility.

The State of Retail Mobility
Cognizant analyzed the mobile web and app offerings of the top 100 retailers. Here is what we found about the current state of mobility in retail (infographic).

Role-Based Mobile Apps Transform Manufacturing
Role-based mobile applications can help manufacturing companies dramatically boost productivity and growth.

The Yin & Yang of Smartphones
As the future of work takes hold, knowledge workers will be able to combine their professional and personal phones on one device, and remain fully compliant with corporate guidelines. Here's how.

M-commerce in Japan: An Interview
The secrets behind Estée Lauder's successful m-commerce launch in Japan.

Cloud & Virtualization
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Stream Computing Redefines Smart Grid Architectural Thinking
As smart meters move to the mainstream for performance measurement across the power utilities industry, the next objective is to create new ways of handling large data sets for processes such as validation estimation and evaluation, demand response and load management.

Cloud Brokers Help Software Vendors Move to SaaS
Cloud brokers can help traditional ISVs enter the SaaS market with services such as entitlements, analytics and security.

The Virtual Clinical Organization
A virtual clinical organization (VCO) links biotech and pharmaceutical sponsors more closely with partners to create breakthrough products quickly and cost effectively.

Taking Testing to the Cloud
Testing is an especially good use of cloud computing. Here's a look at the benefits you can expect (beyond cost-savings) and the pitfalls you should watch out for.

Cloud Disaster Recovery: How to Plan
Don't assume your infrastructure is automatically disaster proof and redundant because it's in the cloud. Disaster recovery for the cloud requires just as much meticulous planning and testing as your in-house infrastructure.

Business Process Outsourcing
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Redefining Business Process Outsourcing
For many years, businesses have approached business process outsourcing as a simple cost play - valuable, but limited in impact. A more structured approach is now emerging that infuses key business activities with technology levers to help organizations more precisely manage rule-based tasks and continuously increase process effectiveness and efficiency

Seizing Opportunities in the Virtually Collaborative Workplace
By following a few simple rules, organizations can overcome the barriers to social and virtual ways of working, including concerns about distractions, personal detachment and business disruption.

Mortgage Process as a Service
The U.S. lending industry has emerged from the subprime crisis with an opportunity to break down crippling silos in the mortgage processing lifecycle.

Benefits of Finance and Accounting Outsourcing
Entrusting partners with processes such as Finance and Accounting is a viable way for high-tech companies to reap cost benefits and seize innovation opportunities.

Finance and Accounting as a Service for Manufacturers
Finance and accounting can be attractive areas for manufacturers to begin experiencing the benefits of business process as a service (BPaaS).

A Winning Strategy for Wealth Management Firms
New customers, technologies and regulations will test U.S. wealth management firms. The industry needs to make some fundamental changes to its business and operating models to achieve long-term competitive advantage.

Facilitating Loan Modification Using BPM
Business Process Management (BPM) systems can help loan servicers better manage the process of modifying loans and deal with the deluge of applications under the HAMP program.

Holistic View Drives Greater BPM Benefits
A holistic approach to business process management (BPM) that crosses functional boundaries can provide greater value than traditional BPM that focuses only on automating point processes.

Smart Hands, Smart Robots Enable Business
New business process services are emerging that integrate human process work (the smart hands) with collaboration and automation via technology platforms (the smart robots).

Analytics, DW & BI
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Big Data: Transforming the Information Services Data Supply Chain
The information services industry is in the middle of a data revolution. This presents opportunities to unlock new sources of economic value, take better financial risks, spot business trends sooner, and create new products.

How Predictive Analytics Elevate Airlines' Customer Centricity
Learn about the customer-centric lessons and insights airlines have used based on predictive analytics to aquire new customers and overcome the competition.

Competitive Advantage through Advanced Analytics
Increasingly sophisticated techniques have made analytics pivotal to business success in a tight economy, while a shortage of skilled analysts in the U.S. is driving a move towards offshoring this activity.

Using Advanced Analytics to Inform and Transform U.S. Retail
By tapping a flood of new data, U.S. retailers can better target shoppers to increase sales and profitability

Dealing with Big Data
Finding business insights in a flood of “big data”requires organizations to change their processes, not just their technology.

Adopt Rolling Forecasts to Replace Annual Budgets
Rolling forecasts can help organizations react more effectively to increasing competition and a changing economic environment.

Banking & Financial Services
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Mortgage Process as a Service
The U.S. lending industry has emerged from the subprime crisis with an opportunity to break down crippling silos in the mortgage processing lifecycle.

The Case for More Functional,Utility-Like Trade Management Systems
To deliver higher returns, lower costs, and greater transparency, market participants are turning to new trade management systems, some of them in the cloud.

Borrower Enablement: A Win-Win for Lenders and Borrowers
Empowering mortgage customers with more and better information helps them make better decisions, and saves money for lenders.

A Winning Strategy for Wealth Management Firms
New customers, technologies and regulations will test U.S. wealth management firms. The industry needs to make some fundamental changes to its business and operating models to achieve long-term competitive advantage.

Facilitating Loan Modification Using BPM
Business Process Management (BPM) systems can help loan servicers better manage the process of modifying loans and deal with the deluge of applications under the HAMP program.

Custody Business in the New Normal
Asset managers are outsourcing middle and back-office operations to custodian banks. Here's how custodians can make the most of this opportunity to move up the value chain.

Social CRM for Mortgage Bankers
Mortgage bankers can leverage social media to better understand consumer preferences and respond with offers and services that more appropriately serve their needs. Here's how.

Energy & Utilities
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The UK's CRC Energy Efficiency Regulation: Risks and Opportunities
Organisations with systematic plans to lower greenhouse gases can profit from the U.K's CRC Energy Efficiency Scheme.

Stream Computing Redefines Smart Grid Architectural Thinking
As smart meters move to the mainstream for performance measurement across the power utilities industry, the next objective is to create new ways of handling large data sets for processes such as validation estimation and evaluation, demand response and load management.

Healthcare & Life Sciences
Close
Preparing and Implementing a Comprehensive ICD-10 Testing Strategy
The move from ICD-9 to ICD-10 promises long-term benefits in efficiency and accuracy, but it also poses a complex remediation challenge that can be staggering without the right testing strategy.

Medication Compliance for Patients: A Linchpin to Wellness
As the healthcare system faces a perfect storm of issues, an emphasis on patient medication compliance could greatly improve outcomes and reduce spending

The Virtual Clinical Organization
A virtual clinical organization (VCO) links biotech and pharmaceutical sponsors more closely with partners to create breakthrough products quickly and cost effectively.

U.S. Healthcare: Converting Vision to Reality
A combination of technologies and trends such as cloud computing, mobile access, virtualization, globalization, and the rise of millennials is driving a transformation in healthcare IT that promises improvements in access and cost savings.

ICD-10: Lessons from Real-World Assessments
Healthcare payers can speed up ICD-10 implementation and move beyond compliance to use ICD-10 as a source of competitive advantage.

Insurance
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Insurers Focus on Solvency II Compliance
Insurers should focus on data, documentation and reporting as they move towards compliance with the Solvency II Directive on capital adequacy and risk management.

Social Media Insight for Insurers
We identify strategic areas where social media will have maximum impact for the insurance industry.

IT Infastructure Management
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Making BYOD Work for Your Organization
There is no escaping the bring your own device trend, but organizations need to chart a middle path to strike a balance between employee freedom and corporate control over technology.

Benchmarking Data Storage Operations
Learn how to accurately benchmark your data storage operations through a 360-degree review to cut costs while preventing unintended consequences in data loss or security.

Cloud Disaster Recovery: How to Plan
Don't assume your infrastructure is automatically disaster proof and redundant because it's in the cloud. Disaster recovery for the cloud requires just as much meticulous planning and testing as your in-house infrastructure.

Manufacturing & Logistics
Close
Business Transformation for Manufacturers
The time is ripe for manufacturers to launch business transformation initiatives, enabled by enterprise application optimization, in order to optimize their available cash, streamline the IT infrastructure, create operational efficiencies and add new revenue streams.

Finance and Accounting as a Service for Manufacturers
Finance and accounting can be attractive areas for manufacturers to begin experiencing the benefits of business process as a service (BPaaS).

Role-Based Mobile Apps Transform Manufacturing
Role-based mobile applications can help manufacturing companies dramatically boost productivity and growth.

E-Commerce Trends in Industrial Manufacturing
Best practices from B2C e-commerce sites can help industrial manufacturers reduce costs and increase sales online.

Performance Management in the Logistics Industry
Improved performance management is critical for transportation and logistics players caught between rising costs and higher expectations from customers.

Media & Entertainment
Close
Finding Your Place in the New World of Communications, Media and Entertainment
MIT–Cognizant framework for Communications, Media and entertainment companies – Distribution models are forcing communications, media and entertainment executives to participate in network platforms where their companies can contribute differentiated value and generate meaningful returns. A reliable framework is a critical first step for evaluating each company's fit within the industry's continuously transforming value chain.

A Brave New World of Connected Media
Media and entertainment companies are in for big changes as content consumption merges with social networking, and the creation of content separates from its distribution.

Program Management
Close
Agile Scrum Sprint Length: Whats Right for You?
Two weeks is the standard, but a different length might be better for your team or project. This set of variables will help you choose.

How CFOs Can Help Align IT to the Business
CFOs are ideally placed to create a tight and lasting connection between business needs and IT efforts.

11 Mistakes to Avoid when Upgrading SAP
SAP upgrades can be challenging, especially in a large, global or otherwise complex environment. Avoid these common mistakes in SAP upgrades and get your organization on the quickest path to ROI.

Holistic View Drives Greater BPM Benefits
A holistic approach to business process management (BPM) that crosses functional boundaries can provide greater value than traditional BPM that focuses only on automating point processes.

Quality Assurance & Testing
Close
The Power of Crowd Testing
Cloud-enabled crowd testing fits into the full testing lifecycle when organizations blend traditional and crowd sourcing approaches.

Taking Testing to the Cloud
Testing is an especially good use of cloud computing. Here's a look at the benefits you can expect (beyond cost-savings) and the pitfalls you should watch out for.

Retail & Consumer Goods
Close
Retail Reorientation
From shopping habits to preferences to demographics, Cognizant's 3rd annual Shopper Experience Study paints a picture of the contemporary consumer. The study reveals the need for retailers to establish Retail without Boundaries.

Building the Intelligent Store
By leveraging mobile devices, including those of their customers, retailers can now integrate online and mobile channels with in-store shopping.

The State of Retail Mobility
Cognizant analyzed the mobile web and app offerings of the top 100 retailers. Here is what we found about the current state of mobility in retail (infographic).

The Explosive Growth in Digital Coupons
With soaring use of digital coupons, retailers need to adopt an automated coupon redemption capability, with coupon aggregation, validation, redemption and analytics functionalities.

Proactive Product Sourcing Strategies for Retailers
Smart retailers use sophisticated IT capabilities to balance selling-season length, fashion orientation, manufacturing flexibility, and onshore/offshore tradeoffs in choosing sourcing techniques.

Using Advanced Analytics to Inform and Transform U.S. Retail
By tapping a flood of new data, U.S. retailers can better target shoppers to increase sales and profitability

Ten Megatrends Transforming Retail
Based on a survey of more than 2,000 shoppers, we identified ten megatrends transforming the retail industry and strategies to respond.

Technology & Software
Close
Benefits of Finance and Accounting Outsourcing
Entrusting partners with processes such as Finance and Accounting is a viable way for high-tech companies to reap cost benefits and seize innovation opportunities.

Cloud Brokers Help Software Vendors Move to SaaS
Cloud brokers can help traditional ISVs enter the SaaS market with services such as entitlements, analytics and security.

Telecommunication
Close
Finding Your Place in the New World of Communications, Media and Entertainment
MIT–Cognizant framework for Communications, Media and entertainment companies – Distribution models are forcing communications, media and entertainment executives to participate in network platforms where their companies can contribute differentiated value and generate meaningful returns. A reliable framework is a critical first step for evaluating each company's fit within the industry's continuously transforming value chain.

The Yin & Yang of Smartphones
As the future of work takes hold, knowledge workers will be able to combine their professional and personal phones on one device, and remain fully compliant with corporate guidelines. Here's how.