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Business Intelligence for Broadcast Groups: How to Manage Multiple Operations

With ongoing industry consolidation and outsourcing of production to third parties, we know that it’s a major challenge for broadcasting companies to manage the operations of multiple studios. The survivors have a critical need to access, extract and manage data from different studio operations and present information in a meaningful way.

We’ll help you collect and transform studio data into useful reports that allow for better-informed decision making by management, by using the latest business-intelligence solution.

Digital Asset Management: Access, share and use valuable assets.

The evolution of broadcast systems from physical media towards digitized content and storage has reduced operating costs and improved efficiencies. While broadcasters have reaped benefits from this evolution, the new challenge is how to effectively manage the entire content lifecycle process. From the program creation stage to library asset management stage, finished programs need to be stored, archived, accessed, repurposed and distributed efficiently and securely.

Our expertise within the asset management space provides you with the most efficient solutions that complement your existing workflow requirements, enabling your organization to access, share, and utilize valuable assets in the best ways.

Media Buying Process Automation: Reduce process errors and revenue loss.

Purchasing and selling of television/radio spots is one of the most important ways to generate revenue for broadcasting companies. Unfortunately, the process is still mostly achieved by paperwork, phone calls, faxes and other manual efforts. This process is not only inefficient, but also error prone.

Take advantage of media solutions that automate the spot-booking process through a standard gateway. This solution provides both broadcasters and advertisers with a common platform to exchange information in the booking processes. Achieve operational excellence and reduce revenue loss for process errors.