Publishing Solutions

Advertising Management

Advertising management for publishers requires managing processes such as advertisement contract processing, advertisement production, billing and online ad sales processing. Today, online advertising portals have opened up newer markets for publishers, because advertisers from multiple locations can place ads with ease.

Circulation Management

Depend on our circulation management solution to enable smooth interaction between all the parties in the circulation value chain. These solutions ensure access to subscriber profiles and allow reporting on sales, dispatches, draws, complaints and returns by the fulfillment partner. They also provide multiple streamlined mechanisms for complaint resolutions.

Custom Publishing

Publishing companies use technology to provide more choice to consumers. Custom publishing is one such trend where the customer can buy and pay for only what they desire (e.g., chapters from a book; a few pages of a chapter).

We have developed custom publishing solutions using our content management and next generation technologies skills to transform these dreams into reality.

Digital Asset Management

Digital Asset Management (DAM) involves ingesting, annotating, cataloguing, storing and retrieving digital assets, such as digital photographs, animations, videos and music.

Our partnerships with leading DAM vendors lend us immense expertise in implementing audio and video streaming solutions, digital asset libraries, asset tagging and media property-based search and retrieval.

E-Books and Print on Demand

The book publishing industry is continuously reinventing itself, adapting digital technology to add operational efficiency to its business processes. Print on-demand and e-book publishing are areas that enable publishers to provide wider choices to customers with reduced cost, inventory and time to reach customers.

Through our in-depth domain understanding of the book publishing industry, we have designed and deployed solutions to facilitate print on-demand and e-book publishing and distribution. Using technologies such as XML, we provide solutions that are flexible and adaptive to your business needs.

Editorial Workflows

One of the most important ingredients in publishing is the editorial workflow. Effective publishing demands tightly integrated collaboration between design groups, the editors and authors who work against stringent deadlines. Re-purposing and re-using content is also critical to the publishing industry. Our solution builds upon existing content management products to ensure a streamlined, well-defined editorial workflow that meets our clients most pressing business needs.

Information & News Distribution

• Content Filtering & Streamlining
  News distribution companies get their content from multiple sources in multiple formats. For further distribution, heterogeneous formats must be converted into standard formats adopted by the news distribution company to meet time-to-market exigencies. We provide solutions using various filters to quickly convert files into standard delivery formats, thus enabling you to keep the news flowing, which reinforces your value to consumers.
• Royalty Processing & Management
  Effectively managing royalty and intellectual property is key in news distribution. We understand these requirements and help you build royalty-processing applications and manage royalty processes through our BPO services.
  Work with us to cost reduce and create new operational efficiencies across a variety of business processes, from royalty-statements processing and revenue recognition…to finance and accounting functions. Our Business Process Outsourcing offerings address:
  • Portal development
  • Content management solutions
  • Business intelligence for online user data
  • Application management

Rewards and Loyalty Programs

Our vast experience developing loyalty programs enable you to retain your existing subscriber base and attract new customers. Work with us to design and support systems to integrate separate business units of a company for your rewards and loyalty programs.

Subscriber analysis and data mining solutions

Publishers need to measure the health of their publications so they require effective analysis of performance. You can develop robust data-mining solutions that extract subscription and customer information to:

• Generate analysis reports
• Capture trends that influence growth
• Perform campaign management tasks for pre-serving, serving and post-serving

Subscription Management

Subscription Management solutions help subscribers to maintain their subscription profiles on the Web. Further benefits include 24-hour online customer care to meet service needs providing responsive, round–the–clock access that allows users to:

• Review and update delivery and billing information.
• Control the delivery of newspaper/magazines.
• Discover special promotions and customer benefits.

Leverage various print and online properties with services such as webcasts, podcasts and other events to register and track the profiles of all subscribers / users. Then use those profiles to drive database marketing opportunities.