Cognizant - Passion for building stronger businesses   
 
Home About Us Solutions Insights News & Events   Careers Investors Contacts
  Business Application Services
  Print & Publishing Services
  Broadcasting & Advertising Services
  Entertainment Services
  Information Services
  Digital Media Lab
  Client List
Media, Publishing & Entertainment
Create and protect digital content
 
 
  • Cognizant’s Application Value Management service assists customers with controlling total cost of ownership by optimizing maintenance processes and by continuously improving the enhancement/development processes.
  • Cognizant is the preferred partner for global media businesses.
 
 
Traditional businesses are rapidly embracing the Web as an indispensable medium for maintaining and increasing their business leadership. Our proven execution expertise positions us as an ideal technology partner for portal development and Web-enabling of applications.
 
 
We assist clients with assessing and analyzing ways to update and extend legacy systems to achieve profound productivity improvements. We follow a structured methodology to first “assess” and, “align” systems with business requirements and then ensure that these systems run efficiently throughout the re-engineering process and perform up to expectation once the project is completed.
 
 
We help clients to manage the flow of data, by storing vast amounts of historical data essential to facilitate precise analysis. Data is abundant, but information is scarce. Large organizations have various disconnected applications that pump terabytes of data into different rapidly growing databases. The result: executive management struggles to make business sense of the information to increase business and profits. We develop and maintain several data collection and reporting applications that provide more effective knowledge repositories at reduced cost.
 
 
With the boom in media industry, the need for capturing accurate and reliable media statistics has increased. Increasingly more and more media agencies have looked to partner with technology vendors for the same. We have worked in close partnership with various media agencies on a variety of projects and developed deep domain expertise in this area.
 
Cognizant is the preferred partner for Global media businesses.