Cognizant - Passion for building stronger businesses   
 
Home About Us Solutions Insights News & Events   Careers Investors Contacts
  Business Application Services
  Print & Publishing Services
  Broadcasting & Advertising Services
  Entertainment Services
  Information Services
  Digital Media Lab
  Client List
Media, Publishing & Entertainment
Create and protect digital content
 
 
Client Profile

Client is the market leader in content protection, software licensing and installation and digital rights management (DRM) technologies. Our Content Value Management solutions for the Entertainment Industries help content owners, software publishers and system operators maximize the value of their content and digital products distributed via packaged media -- online and across cable/satellite and IP networks.

 
Business Challenge

The large file size is a difficultly for today’s core games. We created a new download manager that facilitates easier content downloads for this client and its sales affiliates. The client’s previous download manager had limited download capacity in terms of size and speed. It desired an upgraded version that would enable multiple downloads with no fixed extension and would properly launch the installer once the download was completed.

 
Cognizant Solution

We analyzed the existing business process and helped the client’s teams to evolve, visualize and prioritize the solution. We them developed an agile deployment process and tools to reduce time to market for servicing more affiliates.

 

Cognizant has also addressed several important feature enhancements:

  • Multiple downloads.
  • Advertising.
  • Maintenance.
  • Localization.
 
Client Benefits
  • Improved end-user experience with significant increase in the number of completed downloads.
  • Introduction of an improved and controlled advertising component.
  • Performance tuning of application to scale the growth in customer base thereby leading to greater sales.
  • Rapid development and deployment.
 
Cognizant is the preferred partner for Global media businesses.