Preparing for the new normal
The global downturn had the unintended consequence of forcing a top-down reassessment of business models.
It also called into question IT’s capacity to adapt to new operational realities. Many companies are using the recession to reinvent themselves, with new and more collaborative technologies and refined operational processes that can fuel fundamental changes in the way business is done.
Industry guru Bruce Rogow noticed this more progressive approach earlier this year on his annual cross-industry visits with CEOs & CIOs. He has documented what it will take for companies to jettison the old and embrace the new in his upcoming article in Cognizanti, Cognizant’s bi-annual journal, “The Sideturn Takes an Uplifting Turn”.