Customer Solutions

Increasing customer loyalty takes more than great products and services. Knowing how to deliver a superior customer experience cost-effectively is critically important — and increasingly challenging — as organizations interact with greater numbers of customers and prospects through ever more communication channels.

To keep pace, forward-thinking organizations are rethinking their business plans, reinventing their organizations and rewiring their operations to become more agile and performance-driven. To stay competitive, it has become mandatory for organizations to provide an exceptional customer experience.

 

Why Cognizant?

Your customers expect targeted and effective communication from their vendors wherever and whenever they want it. That’s where Cognizant’s Customer Solutions Practice (CSP) comes in. With our extensive domain experience across most major industries, technology expertise and strategic partnerships, our global workforce provides the latest customer service innovations based on cloud, social and mobile technologies.

 

Services We Offer

Customer Relationship Management Attract prospects, increase sales, close deals faster and delight customers with timely and personal service across all of your channels.

Business Process ManagementImplement a flexible process platform tailored to your business needs. Improve customer satisfaction, increase productivity and make your organization more agile.

Master Data ManagementGet a single, accurate and trustworthy view into your business operations. When properly implemented, a master data source paves the way for better analytics, more consistent regulatory compliance and more effective application results.

Contact CentersReduce operational costs and improve customer service by implementing an effective contact center strategy. We have the expertise to help you develop a concrete roadmap and harness the best technologies to meet your specific goals.

Digital & Social Practice Extend your reach to your customers and better manage your social, mobile and digital campaigns. Our solutions revolve around social listening, social community and channel management; digital marketing and analytics; and customer loyalty and mobility.

Salesforce PracticeEnhance the value of your Salesforce.com CRM system with industry-specific features customized by Cognizant and our global Salesforce.com partners.

View all insights >

Insights

Thinking you can use to build a stronger business.

  • Icon Pdf

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    Convergence of CRM, BPM, MDM and BI: The Fantastic Four of Customer Centricity

    To get increasingly closer to customers and work with them more proactively, organizations need to look beyond traditional technology silos and apply synergies from related systems disciplines.

     
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    Making the Case for Social Computing

    Extracting the benefits from social tools and techniques requires an upfront understanding of business objectives and an implementation plan that infuses traditional systems with greater collaboration capabilities.

     
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    Future of Work Enabler - Virtual Collaboration

    Cloud-powered social and mobile tools can help break down traditional hierarchies and enable stakeholders inside and outside the organization to easily share business-critical insights. This report is an installment in our multi-part series that explores the shifts necessary for future-proofing your company.

     
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    Hands-on Implementation of Pega's 'Wrap-and-Renew' Solution for Aging Siebel CRM Systems

    Organizations with much invested in their Siebel customer relationship management (CRM) system implementations can make best use of Pegasystems' new wrap-and-renew approach to offering the necessary software upgrades, enhancements, and capabilities. We ofer a step-by-step guide to putting the Pega system in place.

     
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    Competing in the ​Social Era: Charting Your Digital Agenda

    As social and mobile technologies transform our lives, businesses need a forward-thinking plan to take advantage of -- and profit from -- these developments.

     
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    Building a Customer-Centric Business via Integrated Information Management

    To embrace a customer-centric strategy, companies need to build an integrated architecture that spans customer touchpoints, automates key business processes and delivers a single version of the truth that can result in substantial increases in customer lifetime value.

     
 
 
More white papers >
 
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